A good problem to have! Choose wisely.

MIT Sloan CIO Symposium - Inventing Your Future: Accelerating Success Through Technology, May 20, 2015

Demand Shaping: IT Becomes a Distinctive Advantage

Getting the Data: Approaches to Managing Personal Data

Agenda Highlights

In this Issue...

Demand Shaping: How IT Becomes a Distinctive Advantage
Welcome Sponsor Russell Reynolds Associates
Getting the Data: Approaches to Managing Personal Data
Is Your C-Suite Digital-Ready?

Problems, problems. We will all face choices at the 2015 MIT Sloan CIO Symposium. During the first afternoon breakout, we'll choose between four sessions that are focused on cybersecurity, internet of things, demand shaping, and managing personal data. In this newsletter, we'll briefly discuss the last two.

First, when Steve Jobs introduced the iPod, he generated massive demand for a new way to consume music that consumers, and many in the music industry, had not anticipated; he shaped demand. The panel, "Demand Shaping: How IT Becomes a Distinctive Advantage," will discuss how CIOs can use the same tactic.

Second, in today's world, a medical device that looks into your eye can capture amazing detail about your health history in less than a second. One tiny interaction and you're an open book. The panel, "Getting the Data: Approaches to Managing Personal Data," will explore the privacy, liability, security, and ethical considerations associated with capturing and managing personal data.

The problem for all of us is that these are just two of four sessions running simultaneously at the 2015 MIT Sloan CIO Symposium. (No worries - our multi-channel DVR will record all sessions and they will be available for viewing after the event.)

Are you interested in attending the Healthcare Panel at lunchtime? This breakout has limited capacity, and if you don't register soon or haven't indicated your preference, you might not be able to get a ticket. Register now, and avoid late fees!

If you've already registered and want to check your session preference, follow the instructions in last week's email.

Demand Shaping: How IT Becomes a Distinctive Advantage

In the digital economy companies have nearly limitless opportunities to invest in technology. But most IT investments have little (and sometimes even negative) impact on financial performance. Companies cannot afford to invest in "nice to have" business changes. CIOs must lead the charge to ensure that IT investments-and the business changes they demand-have significant, sustainable impacts on performance. Top CIOs are changing the conversation around IT investment through a process we refer to as demand shaping. This session asks CIO panelists to discuss how they are changing the IT investment conversation and the impact of IT on financial performance.

Jeanne W. Ross, MIT Sloan Center for Information Systems Research will moderate the panel including:

Tom Conophy, Staples
Herv? Coureil, Schneider Electric
Ralph Loura, Hewlett-Packard Company
Jim McGuire, Charles Schwab


Jeanne Ross	Tom Conophy	Herv? Coureil	Ralph Loura	Jim McGuire

Welcome Gold Sponsor Russell Reynolds Associates

The MIT Sloan CIO Symposium is proud to welcome returning Gold Sponsor Russell Reynolds Associates.

For 45 years, Russell Reynolds Associates has sat at the intersection of talent and transformation. As organizations adapt to a new digital world order, RRA provides essential insight and counsel as it relates to the identification, assessment and recruitment of the leadership of both today and tomorrow. Learn more at http://www.russellreynolds.com.

Getting the Data: Approaches to Managing Personal Data

As companies begin to move to a "big data" world, they face the problem of acquiring additional data about customers, and the associated problems of privacy, liability, security, and ethical considerations in general. this session will present an approach to this problem that has been hammered out in discussions between senior regulators and CEOs of multinationals, discuss "living lab" experiments testing this new approach in the real world, and report on how multilateral organizations and nations are beginning to partner with private companies in order to allow them to exploit such data. The panelists will discuss and debate the merits of this approach, and comment on how they manage big data in their organizations.

Prof. Alex 'Sandy' Pentland, PhD '82, MIT Media Lab will moderate the panel including: