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Contact:

Constant Contact Customer Training 
Constant Contact 
university@constantcontact.com 
866-289-2101 

When

Tuesday May 3, 2011 at 9:00 AM EDT
-to-
Wednesday May 4, 2011 at 4:00 PM EDT

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Where

Microtek - Washington DC 
1101 Vermont Ave NW
Suite 300
Washington, DC 20005 

 
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Email and Social Media Marketing Bootcamp
A skill-building class by Constant Contact
 
May 3rd & 4th in Washington, DC
 

What is it?

In two information-packed days, this intensive, high-impact workshop will show you how to build and maximize an email marketing strategy that delivers solid, predictable results. Using a hands-on, interactive approach, you'll leave with proven tools and techniques you can put to work right away - and take your small business or organization to new levels of success.
Who should attend?
This dynamic program is for anyone who develops, executes, and refines the marketing strategy of a small business, nonprofit or association. Whether you're just getting started and want to learn basic best practices... or looking to advance your skills and strategy to the next level, this must-attend workshop is for you!

What will you learn?
Through guided technical demonstrations; collaborative, small-group activities; personal coaching; role-playing; and peer review, you'll gain new skills in...Boot Camp Photo
  • Strategy: See real-life examples of successful emails, and interact with peers to set
    your email marketing goals.
  • List Building: Join hands-on exercises that will show you how to grow your email list, target your emails, and manage your contacts. 
  • Email Design: Learn how you can recognize great-looking email designs, and apply the best ideas so that your emails showcase your business and your brand. 
  • Content: Team with your peers to create engaging email content including articles, coupons, promotions, links, featured content, and winning subject lines.
  • Social Media Marketing: How to use popular social media sites and tools in conjunction with Email Marketing to grow your customer base and increase visibility into your business.
  • Results: Get new insights into your open and click-through rates, and learn how to use tracking reports to make each of your campaigns better than the last. 
  • Networking: Collaborate with other small businesses, nonprofits, and associations, and exchange ideas for improving your email marketing - and your overall business goals.
Agenda
Day 1
  • Email Goals and Template Selection
  • Getting Emails Opened
  • Branding
  • Images and Documents
  • Creating Interaction and Enganging Content
Day 2
  • Join My Mailing List
  • Spam and Permission
  • Managing Contacts
  • Sending Emails
  • Engaging your customer base using social media
  • Using Tracking Reports
Requirements 
 
In order to make the most your your Boot Camp experience you should bring:         
  • your account username and password (if you do not have an account go to https://www.constantcontact.com/features/signup.jsp and create your own in seconds).
  • any digital images, such as your logo, that you would like to use in your emails.
  • any  mission, vision statement you would like to add to your template.
Computers will be provided for your use during the Boot Camp.
Boot Camp Details
 
Facilitator:
Dave Snow
Training Expert

 

Location: 
MicroTek -Washington, DC
1101 Vermont Ave NW
Suite 300
Washington, DC 20005
Tuesday & Wednesday
May 3rd & 4th
9:00am - 4:00pm both days
 
Registration Information
 
Participant Fees:
The cost is $399.00
Continental breakfast, snacks, and beverages will be provided

Boot Camp Payment and Refund Policy

  
Class Size:
This boot camp is limited to 23 attendees. Registrations will be taken on a first-come first-served basis.
 
"Constant Contact Boot Camp was the best two-day course I've attended. There was a tons of content I can use, enjoyably presented. Strongly recommended."
Martin Stevenson, Stannah Stairlifts, Franklin MA.
 
Questions? Email us: university@constantcontact.com 
 
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