O'DanielDesigns Top Results Newsletter
IN THIS ISSUE:
Tips, Tricks & Tidbits
FEATURED PROJECT: Postcard Marketing
Marketing... It Isn't Just For Big Business
Did You Know?

D e s i g n

CONNECTIONS

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TIPS, TRICKS & TIDBITS...
Branding Tips
BRANDING TIP:
An effective brand establishes your relevance and credibility in the minds of your clients and prospects.

 

...........

 

MARKETING TIP:

Advertising shouts at you. Marketing talks
to you. Branding connects you.

 

...........

 

WEBSITE TIP:

Websites are never complete. They should be kept updated to keep viewers returning. 

 

 O'Daniel Designs

 

425.277.5005

 

www.ODanielDesigns.com

 

If you can dream it,

we can design it! 

 

Book Block 3B

A Note from O'Daniel Designs

Greetings!

 

Gina O'Daniel

Do you think that marketing is just for big business?  If so, think again.  Small businesses benefit tremendously from creative marketing. 
 

This week our e-Zine is all about marketing and collateral system basics for all business sizes.
 
  

Happy Reading!
Gina O'Daniel

Gina O'Daniel

CEO/Creative Director

  
A Personal Note... 
Gina and Leon Vacation

Gina and Boys DisneyDid you miss hearing from us last week?  We missed talking
to you.  So where were we? 
Last week O'Daniel Designs
offices were closed and we
were taking time for some
much needed rest on a family
vacation to Disneyland to
re-charge our batteries.  We
return re-charged and ready
to assist you with all of your
branding, marketing and
interactive design needs. 

 

FEATURED PROJECT:
Ken Nicholas - John L. Scott | postcard

Ken Nicholas Postcard

This postcard was created for Ken Nicholas of John L. Scott - Seattle Center Office.  It was designed as a Template in Microsoft Publisher so that he can update the photos and images for his future mailings himself.  

 

For more information about Ken Nicholas and view Seward Park Properties for sale, visit www.SewardParkRealEstate.com

 

Marketing 
It Isn't Just For Big Business
 
Marketing Not For Big Business
Design
isn't just for big business anymore.  It's true!  Small businesses BENEFIT tremendously by hiring a graphic designer.  Want an instant image upgrade for your company?  Hire a graphic designer to create a fresh, eye-catching memorable design that ties all your marketing efforts together and compels potential customers to contact you. 

 

Imagine the following scenarios...

 

  • You are waiting for your morning coffee and see a set of brochures in an eye catching stylish rack.
  • You are at the doctor's office and in the waiting room and you see that each aspect of your health care has it's own publication.
  • You're in charge of making a buying decision at your office and your sales representative has a collection of information outlining their history, case studies, and advantages for selecting their product over a competitor.

Now think, why might you choose one service over the other just by looking at the collateral materials?  The best collateral communicates the right information at the right time with a customer: discussing roasting techniques during that caf� latte; outlining surgery preparation before that big day; or sales literature that makes your company feel more confident about that big purchase.

 

Some basics to keep in mind are:

 

  • Unified collateral materials increases brand recognition and make it easy for your customers to understand your product or service in order to make buying decisions.
  • Well-designed collateral materials make it easier for your sales team to sell and make you look credible.
  • Effective collateral materials allows for flexibility.
  • Collateral materials should be easy for managers, design professionals, and advertising agencies to understand.
  • A company demonstrates its understanding of its customers' needs and preferences by making its information easily accessible and understandable.
  • The best collateral materials are well written and present appropriate amounts of information.
  • And lastly ... although most importantly ...

    Effective Marketing Collateral SHOULD INCLUDE a CONSISTENT CALL FOR ACTION, URL and CONTACT INFORMATION


Professional graphic designers are skilled at creating designs that help to level the playing field between large and small businesses by helping small businesses to appear larger and often times more credible.

 

 

 

Did You Know?

If you can dream it, we can design it!


At O'Daniel Designs we specialize in making your design dreams a reality.  As your one-stop-source for company branding, we can assist you with your custom logo, business sets, marketing materials and custom informational,
e-commerce or blog website design.  All of our designs are custom and tailored just for you and your company's unique needs. 

 

O'Daniel Designs

Creating one-of-a-kind designs with YOU in mind!

 

Visit our website
for a list of our custom design services
& view our portfolio.
  

Services
 

Local Search Coupon 2FREE Local Search Submittal 

 

Purchase any of our website packages valued at $2,000 or above and receive our Local Search - Search Engine Optimization Package - a $999 value.

 

Feel Free to share the offer with friends and family so they may also benefit from this special offer
 

Mention Coupon Code FLS04 to redeem offer | Offer Expires 4/30/11