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When

MONDAY MARCH 19, 2012
8:30 AM – 10:30 AM EDT


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Where

The New York Times
620 8th Avenue, 15th Floor
Please Enter on 41st Street
New York, NY 10018


 
Driving Directions 

Questions? Please contact Jason Ginsburg: 

events@brandemix.com

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Brands Undercover:

Take a Behind-the-Scenes Look at Authentic Employer Branding in Today's Digital World 


The biggest mistake brands make is failing at consistency and authenticity. This session will arm you with useful information by illustrating what to do and what not to do to make sure your brand is authentic and differentiated in the talent marketplace. You’ll learn how to strengthen your employer brand across all media by studying both successes and failures in the world of digital branding.

Whether you’re beginning your branding effort or re-branding a well-known name, the lessons here will help you ensure that your brand is clear, consistent, and compelling to consumers, employees, and job applicants.

This is a FREE event for the first 50 registrants.

Register Now

8:30-9:00 am - Networking

9:00-10:15 - Brands Undercover presentation

10:15-10:30 - Q&A

A complimentary breakfast will be served.

Speaker: Jody Ordioni, Founder and President of Brandemix 

Brandemix creates and implement brand-aligned campaigns and interactive solutions, and each strategy is designed to reach and influence target audiences in the most cost-effective way. Combining the principles of branding with award-winning creative and the latest trends in digital and social media, Brandemix turns people into fans, followers, and brand advocates.