October 2017 - Issue 1


WAV Group Newsletter
By Marilyn Wilson

MLSs have a great opportunity to significantly improve the relevance and marketing power of their organization by finding ways to better serve the needs of their brokers and real estate consumers.

I had the honor of interviewing David Charron, Chief Strategy Office of Bright MLS about the highly successful merger between Trend MLS, MRIS and several other MLSs in the Mid-Atlantic region of the United States. They have come together to create one of the largest MLSs in North America.
By Marilyn Wilson

We are proud to announce that Dionna Hall and her newly formed team in South Florida at RAPB + GFLR is the FIRST recipient of WAV Group’s WAVes of Change Award! 
By Kevin Hawkins

The lines in the world of communication are blurring, between content that is paid for and content that is earned.

Think about it. Is the last content you just read sponsored content or earned content? Do you know for sure? Did you check the source? Are you familiar with the writer?
By Camilla Harvey

With 2018 fast approaching, ensure that your leadership team, staff and brokers are well informed with the essential information they need to make SMART and WELL-INFORMED decisions in 2018.

WAV Group’s highly acclaimed WAVes of Change webinar series is a GREAT way to keep your organization relevant and in sync with industry trends and ever-changing consumer requirements.
By Marilyn Wilson

It is really difficult to serve the needs of all of your MLS subscribers. Some are extremely tech savvy and some have little interest in technology, yet MLS systems and tools need to address all of their needs ideally.
By Steve Cook

Never has so much information been available to consumers on the residential real estate economy, especially on market trends important to buyers and sellers. Buyers and sellers are self-educating themselves about market conditions long before they hire a real estate agent.