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30th Annual Go West Summit
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Salt Lake: Stereotypes be Damned!
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With 1,700 restaurants, 120 hotels and 140 bars, Salt Lake is home to the one of the most dynamic, growing, and ever-changing communities in the Western US. Downtown is only 10-minutes from the Salt Lake City International Airport, which is going through a $2.6 Billion Dollar renovation adding a new terminal, 30 new gates, and more non-stop direct flights from international destinations. Companies like Goldman Sachs, American Express, Adobe and Boeing are consistently investing in Salt Lake due to the high quality of life, superb medical facilities and a low cost of living.
What is there to do in Salt Lake? Five major shopping districts, historical tours of Temple Square, cultural visits at This is the Place Heritage Park and the Natural History Museum of Utah are just a few to mention. Take the adventurous route into the Wasatch Mountains 10-minutes away from Downtown Salt Lake and explore hiking, horseback riding, mountain biking, zip-lines, waterfalls and scenic panoramic views of peaks reaching over 11,000 feet above sea level.
Salt Lake is a short drive to Utah’s five National Parks including Arches, Bryce, Canyonlands, Capital Reef and Zion. If you prefer to get off the beaten path, there are 45 state parks such as Antelope Island, Goblin Valley, Goosenecks and Escalante.
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ITM Receives the President's "E" Award
for Export Service
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U.S. Secretary of Commerce Wilbur Ross presented ITM, the parent company of Go West Summit, with the President's "E" Award for Export Service at a ceremony in Washington, D.C., May 22. The President's "E" Award is the highest recognition any U.S. entity can receive for making a significant contribution to the expansion of U.S. exports.
“I am greatly honored to be presented with this distinguished award by Secretary Wilbur Ross of the U.S. Department of Commerce. With three decades of delivering long-lasting economic results, ITM is proud to be recognized as a leader in tourism development and marketing.”
- Mary Motsenbocker, President of ITM
Secretary Ross honored 32 U.S. companies and organizations with the President's "E" Award for their role in strengthening the U.S. economy by sharing American ingenuity outside our borders.
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2018 Registration Information and Dates
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Registration Opens June 1st!
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Supplier Registration Information
Primary Delegate:
June 1-15: Early Bird Registration - $2,395
June 16: Standard Registration - $2,595
Buyer Registration Information
Primary Delegate:
June 1: Standard Registration - $195
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Primary Registration Package Includes:
One Delegate Badge • One Set of Appointments • Reduced Rates at either the
Hilton or the Radisson • 1 Breakfast, 3 Lunches, 2 Dinners • Delegate Profile Directory • “Best of the West” Itineraries • Complimentary or Reduced Adventure Day Rates • Buyers Invited to Participate in Salt Lake City Hotel Site Tour
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Go West Summit offers a wide variety of pre-packaged sponsorship options. Take advantage today and increase your company's reach at the Summit. We also are able to customize sponsorships to your company's interests and needs.
If you are ready to sign up for a sponsorship, email lexie@itm.travel
Registrants enjoy even better sponsorship rates!
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Heighten Your Visibility!
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Each year we distribute a resource manual to all of out attendees. This manual not only contains important event information but it also has the company profiles of every delegate at the conference. Our delegates refer to their manuals throughout the event and months after, making it the perfect place to leave a lasting impression with an advertisement.
Prices start at just $95! View our
rate sheet to see all of the options, as well as important information and deadlines.
Contact lexie@itm.travel if you are interested in advertising with us.
Registrants enjoy even better ad rates!
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Your Return on Investment
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For the past three decades, Go West Summit has been able to bring in approximately $4 billion in business to the western United States.
The visitation and financial data from our post-event survey have been processed and the results are absolutely stunning. If you weren't already convinced that Go West is an event where business actually gets done, the stats on the right will make you a believer!
12,456 individual business meetings were scheduled through our CAMSYS appointment-matching software in addition to the networking opportunities
outside of Marketplace. Both evening events scored excellent on both food and fun but attendees were also thankful that both suppliers and buyers are always sharing shuttles, and dining together.
90% of the respondents said the appointment process was easy to complete. We are going to be changing the way media receives appointments this year. Media will be able to select appointments. However, if a buyer or supplier does not want to meet with any media, they can choose to "opt out" and will not be scheduled any appointments with media.
97% of attendees are interested in returning to a future Go West Summit.
Our National Parks Service roundtable discussion on education day received great interest for a follow-up session, so we are working hard to make that happen.
Additional results will be shared in future newsletters but the data will provide a source for direction and positive growth. Thank you to all those who took the time to share their thoughts and information.
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In 2017 we had...
340 suppliers representing 301 companies
192 buyers representing 23 countries
How many travelers were produced from the 2017 Summit?
Results from our survey indicate that over the 18 months following Go West 2017, buyers are expected to bring 4,934,915 visitors into the US directly because of the show.
How much business was booked on the show floor in 2017?
Buyers signed contracts on the floor worth $17,656,369. Up approximately $10,000,000 from last year.
What is the dollar return on investment (ROI) for GWS 2017?
Go West will result in a stunning $208,860,750 in business over 18 months following GWS 2017.
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