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Volume 19, Issue 6, June 2017
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State Farm gets #HurricaneStrong in Raleigh USAA Leaders get #HurricaneStrong in D.C.
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NOAA Hurricane Awareness Tour Takes
#HurricaneStrong
to New Heights
As part of
National Hurricane Preparedness Week
May 7-12, Legacy Partners BASF Corporation, Simpson Strong-Tie Co., State Farm Insurance Companies, and USAA joined FEMA, NOAA, and the United Sates Air Force (USAF) for the annual Hurricane Awareness Tour (HAT) to promote awareness of the best ways to protect families and communities during hurricane season.
FLASH President and CEO Leslie Chapman-Henderson and SVP Mike Rimoldi joined the Hurricane Hunters on the USAF Reserve WC-130J plane making stops in Newfoundland, Canada; Long Island, NY; Washington, DC; Raleigh, NC; Orlando and Opa-Locka, FL. The HAT and #HurricaneStrong earned more than 178 million Twitter impressions, garnered more than 750 wire and news stories reaching an estimated audience of 37 million, and set a record for attendance of more than 13,000.
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Peter Mitchell, SalterMitchellPR
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Leadership Roundtable on Resilience
Marks the Beginning of Building Safety Month
FLASH, the International Code Council, and FEMA hosted invited guests at a Leadership Roundtable on Resilience on May 2 at ICC headquarters in Washington, DC. The roundtable was organized to address one central question, "How can we make resilience more transparent to consumers?"
Longtime
FLASH Partner Peter Mitchell, Chairman and Chief Creative Officer of SalterMitchellPR led the dialogue and helped participants to explore a better connection with the public to drive home the value of resiliency in the built environment. The discussion, a facilitated private design sprint for new and established partners, came out of Google Ventures, a rapid prototyping process that typically requires five days to bring a product from concept to fruition.
Read More >
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Ken Hudnut, USGS
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FEMA and FLASH Host Ready Business QuakeSmart Workshops
The business, nonprofit, and emergency communities came together once again as FEMA, FLASH, and partners hosted workshops in Southern California to share how following the QuakeSmart protocols can reduce damage costs, save lives, and help communities recover more quickly following seismic disasters. More than 325 participants attended the workshops in Rancho Mirage, Long Beach, and Los Angeles, and the turnout set new attendance records for the QuakeSmart and Ready Business Workshop series.
"A Federal Emergency Management Agency (FEMA) report issued in September 2000 estimated that southern California accounts for 50 percent of the Nation's earthquake risk and that Los Angeles County alone represents 25 percent of the total risk, so raising awareness is imperative," said FLASH President and CEO Leslie Chapman-Henderson.
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Kim Loehr, LPI
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Partner Spotlight -
Kimberly (Kim) Loehr
In honor of Lightning Safety Awareness Month, FLASH invited Kim Loehr of the Lightning Protection Institute (LPI) to share her journey in the field of lightning protection.
As LPI's Communications Director, Kim wields her influence as an award-winning, Radford University-educated journalist to capture attention for the lightning safety movement. She represents the industry at national mitigation conferences and partnership events. Kim is past president of the United Lightning Protection Association (ULPA), a board member for the Lightning Safety Alliance (LSA), and a registered provider for LSA's national Continuing Education Service (CES). Recently, she became a member of the Home Builders Association of Richmond, VA. She also serves on the Community and Government Affairs Committee of the AIA Richmond.
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Collaboration Opportunities and Upcoming Events
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Registration Now Available for the 2017 National Disaster Resilience Conference
The Conference will bring together the nation's foremost voices in the disaster safety and resilience movement to share best practices, inspire, collaborate, and create meaningful action. Attendees include leaders, professionals, and practitioners from a cross-section of organizations who share the FLASH partner's mission of strengthening homes and safeguarding families from disasters of all kinds.
Expert presenters will include representatives from AIR Worldwide, BASF Corporation, FEMA, GAO, ISO, MIT, State Farm Insurance Companies, The Weather Channel, and many more.
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Ready Business Workshops Set for New York and Michigan
FLASH is now accepting registrations for
Ready Business
Workshops in Binghamton, NY, and Benton Harbor, MI on June 21 and June 28 as part of the 2017 Ready Business Workshop Series. The workshops are aimed at businesses, community organizations, houses of worship, and schools to learn about business continuity, disaster response, and the cost benefit of preparing for severe weather and power outage. Participants will learn to identify risks, develop a plan, and take action to mitigate potential impacts. The workshops will deliver information focused on staff, surroundings, space, systems, structure, and service to make businesses and organizations more disaster resilient.
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State Farm Neighborhood Assist is Back to Help Communities
Neighbors across the country have an exciting opportunity to help change their communities for the better through State Farm Neighborhood Assist®, which is back for its sixth year.
Forty causes will be awarded a $25,000 grant each to assist their communities. Residents of the United States can submit a cause at www.neighborhoodassist.com from June 7-June 21 or when 2,000 submissions are reached, whichever comes first. Ultimately, voters will decide which community improvement projects win big. State Farm Neighborhood Assist asks individuals to identify causes that would help make their communities safer, stronger, and smarter.
Click here
for more information.
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