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Bronte Buzz Village Update
Bronte Village BIA's Monthly Newsletter
May 2017 Edition
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 Reading Guide:
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Street Beautification in Bronte Village
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After a long winter, the spring is finally here. Although we had been through quite a few wet and gloomy days, the sunshine is coming back. And look at the beautiful green grass and buds the rain brings us! Beautiful. Our Bronte Village will be looking like summer soon. The summer harbour anchors are up on our light posts on Lakeshore and on Bronte Rd. It won't be long before the streets are decorated with our hanging flower baskets, planters, new summer banners and Canadian flags, all to add ambiance to our scenic lakeside village, especially in this year of celebration for Canada's 150th birthday. Look for lots of red and white. We encourage all to explore Bronte Village, Oakville's Waterfront Destination and one of the most beautiful harbours on Lake Ontario.
Mother's Day is around the corner. A lot of our local businesses are providing special offers for this special day including dining offers, musical events, spa pampering certificate specials and other gifts. Again, we urge our residents to shop local an support your local community businesses. They depend on you. Enjoy the great lake view and the relaxed atmosphere while keeping your money in the local economy. Everybody wins!
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Thank You for Your Application to Paint a Muskoka Chair for At Home in Bronte - Perspectives and Reflections.
We are so excited to have received many applications to this wonderful project, funded by Ontario 150 and the Bronte BIA. We received so many fabulous designs from artists, families, non-profit and business groups. We were touched and truly inspired by some of the heartfelt thoughts expressed about pride in Bronte, Oakville, Ontario and Canada. .
Our BIA office has been flooded with would-be painters anxious to get all the details on when they can start painting their masterpieces.
We wish to say THANK YOU to all of the applicants who submitted designs. We are truly sorry that we had to be so selective due to the limited number of chairs available (60). We had to make some hard decisions.
We are going to share all of these designs for our Canada Day reveal. However, we may give you a taste of what is to come in our social media in the weeks ahead.
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Town Council Approves New Private Tree Protection By-law
New regulations call for a stronger focus on canopy conservation
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Efforts to preserve Oakville's tree canopy received a significant boost Monday night as Council unanimously voted to adopt a new private tree protection by-law in an effort to curb the unnecessary removal of healthy trees. Under the new regulations, property owners who wish to remove trees from their property will need a permit and may also be required to plant new trees to replace the lost canopy.
The new by
-law requires residents to have any trees greater than 15 centimeters or 6 inches in diameter assessed by a town tree inspector to determine if the tree should be removed. Once approved, property owners will be required to have a permit and pay the applicable fee prior to the tree's removal. In addition, any healthy trees above 15 centimeters in diameter removed from private property must be replaced with new trees.
A new online form makes it easy to apply for a permit and assessment.
The private tree protection by-law is one of a number of programs the town has implemented to manage, protect and renew the urban forest to reach a 40 percent canopy coverage goal. The town's current canopy coverage is 27.8 percent.
For more information, visit
oakville.ca
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Epiphany Extravaganza
Stop by Bronte's Church of the Epiphany Church for The Epiphany Extravaganza Spring Bazaar on May 20, 9:00am.-2:00 pm.
Lots of vendors, barbeque, gift cards, and the best plant sale in Oakville! Plants are a bargain, even the most expensive perennials.
If you have a garden, patio or planters, you should not miss this sale.
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Upcoming Community Events in Bronte Village
Check out our community events in April on our community
event calendar
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There is always something to do in the Bronte BIA. Our 200+ members welcome you to the special activitis in our community.
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Business Gas Station - Social Media Fundamentals
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Social media networks are a major resource for both small and big businesses that are looking to promote their brands on the Internet. Most of the platforms are easy to use and some of them provide budget-friendly advertising options to businesses to reach new audiences. However, there are a lot of social platforms on the market, and each social platform has different target profiles and features. Not every business has the resources to deal with all these platforms and it's not necessary. Understand the specialties and features of major social medias and choose the one(s) that fit your business best. This is the smart way to do social media marketing.
Today, I will introduce some of the most popular social media websites so you can learn more about social media and make informed marketing decisions.
Facebook
Facebook is the biggest social media network on the Internet, both in terms of total number of users and name recognition. It's one of the best mediums for connecting people from all over the world with your business, and it's easy to use.
Facebook users can be toddlers to grandmothers, but more and more
younger users are shifting away from Facebook
and joining Instagram or Snapchat,
to communicate digitally.
As for the gender ratio, it's fairly well split between male and female users.
A Facebook feed
can live on for several days.
Think of Facebook as an ongoing conversation, and it is an excellent area to share in-depth content and create conversations around particular topics.
Twitter
Twitter is a
successful tool that is widely adopted and used for everything from business to fun and games.
There are more than 320 million active monthly users on Twitter. Twitter is great for short, rapid communication, and it tends to be a top choice for consumers looking to get support, or provide a shout-out to brands, this feature makes
Twitter a great place for handling customer service. The message here is short and sweet, only 140 characters to make your point.
Twitter content has a short lifespan.
Almost 90% of all engagement on a tweet
happens within the first hour,
and that number might shift if you do get re-tweeted
by a significant brand or a person.
LinkedIn
LinkedIn is the most popular social media site for professional networking. The website is available in 24 languages and has over 400 million registered users. LinkedIn is great for people looking to connect with people in similar industries, networking with local professionals and displaying business related information and statistics.
Profiles on LinkedIn are often
the first search results when you search
for a professional in Google.
But most people have trouble knowing what to do with LinkedIn after they upload their business information.
Google+
While it's no Twitter, Facebook or LinkedIn, Google+ has its place among the popular social media sites. Its search engine optimization (SEO) value alone makes it a must-use tool for any small business.
The clean, simple interface makes connecting with friends, family and business associates a piece of cake, but it faces a strong competition from other well-established social media platforms.
YouTube is the largest and most popular video-based social media website, it
is one of the better-known platforms used to promote businesses
. YouTube has over 1 billion website visitors per month and is the second most popular search engine behind Google.
The key to YouTube is to keep the videos short and sweet. YouTube is perfect for "How To" videos, but it's not a good place to upload the CEOs annual speech to shareholders.
Instagram
Instagram is a
fun photography
social media platform. It's distinguished by its unique filters together with video and photo editing features. It's also a mobile-only app. It's fun and easy to use. The site has more than 400 million active users and is owned by Facebook. Many of its users use it to post information about travel, fashion, food, art and similar subjects. Almost 95 percent of Instagram users also use Facebook.
Pinterest
Pinterest is relatively new in the social media industry. This platform consists of digital bulletin boards where businesses can pin their content. It uses
a visually-appealing way to share information with followers.
Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as it represents strong female users.
Snapchat
Join the conversation-before it disappears.
Snapchat is a photo and video sharing product
that allows you to send and receive Snaps, to and from your friends.
Snaps can only be viewed once, and this unique novel experience of only
being able to view a photo or video one time
that has made Snapchat so popular.
The maximum length of a video on Snapchat
is only 10 seconds, so if you're sending videos,
they need to be short and sweet.
Snapchat has over 100 million daily active users now, and it is the most-used social media platform among 12 to 24-years-olds.
Its custom Geofilter function could benefit businesses to reach targets in a defined area for an event or a promotion.
Reddit
Reddit is a source for what's new and popular on the web. Users can vote articles up or down on the site,
submissions with the most positive votes appear in the top category or main page
, so readers can check out the hot, trending topics from blogs, newspapers and other sources around the globe.
The site boasts more than 36 million registered accounts and 231 million monthly visitors.
If you are confident about your traffic and votes, it's a great place to spread your message.
Think of Vimeo as a high-end YouTube. It's perfect for people interested in sharing their videos with a community of positive, encouraging creative professionals. You are going to love this site with upbeat, optimistic, and life-affirming energy. But it's recognition and users are not as strong as YouTube for now.
Tumblr
Tumblr is one of the most difficult to use social networking platforms, but it's also one of the most interesting sites. The platform allows several different post formats, including quote posts, chat posts, video and photo posts as well as audio posts, so you are never limited in the type of content that you can share. With more than 200 million blogs on this platform, Tumblr is great for people who want to do blogs.
Flickr
Flickr is an online
photo-sharing and
hosting platform. It is popular with users who share and embed photographs. Flickr has more than 112 million users and had its footprint in more than 63 countries. An average of a million photos are shared daily on Flickr.
Flickr is easy-to-use and has a clean user-interface. Businesses can use this site build awareness and drive traffic to their product pages.
The weakness of this social media is although photo-sharing is important, but it's not the very first thing you'll want to work with in the social media world.
Quora
This is the perfect place to go if you're interested in asking a question that requires an expert answer. Just type in a question you have about any topic and Quora will provide answers from other users. Quora is frequented by smart, well-educated users, so the answers tend to be very helpful and well-thought-out. It's a easy-to-use platform but a simple Google search can sometimes offer the same quality of answers.
This platform offers user-generated reviews on cool places to eat, shop, drink, relax and play. Yelp has an augmented reality Smart Phone application that makes using it on the run a blast. User-generated reviews are a great way for customers and prospects to find out about your business, but sometimes it could be a double-edged sword.
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Click here to sign up to the Bronte BIA Monthly Newsletter
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Bronte BIA | 905-825-3258 | info@brontevillage.net | www.brontevillage.net
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