Selling Peace and Quiet:
Can it be a Competitive Edge for Hotels and Motels?
By Randy Brown of Soundproof Windows
Up to 95% of external noise can be eliminated by using cost-effective soundproofing solutions that do not require major renovation
For hotels and motels located near noisy streets, highways, train tracks, airports or urban city walks, keeping external noise from penetrating into what should be the quiet, peaceful sanctuary of the guest room might seem an impossible task.
The fall-out is undeniable. Unhappy guests include frequent requests to change rooms, customers that vow never to return, customers demanding a refund or negative online social reviews. The negative impact to a hotel's bottom line can be significant and result in lower bookings and a substantial decrease in revenue if the noise problem persists.
Fortunately, hospitality-specific soundproofing solutions exist that are able to address the primary culprits of noise ingress - windows and patio doors - to cut external noise by as much as 95%, without replacement or major renovation.
Many owners and managers are instead turning to the soundproofing industry for solutions engineered for maximum noise reduction to deliver true peace and quiet.
True Soundproofing Technology
To gain an edge over rivals, some hotels are turning to true soundproofing companies that have background and expertise engineering products used in the most noise sensitive environments in the world, like recording studios.
Reno based Soundproof Windows has created a "second window" that can be installed easily in front of the existing windows. The product is designed specifically to match and function like the original window, no matter its design or whether it opens or closes.
This inner window essentially reduces noise from entering on three fronts: the type of materials used to make the pane, the ideal air space between original window and insert, and finally improved, long-lasting seals. The combination can reduce external noise by up to 95%.
Additional Energy Savings
Soundproofing hotel windows and sliding glass doors can also provide benefits in reducing energy costs. Adding the inner window provides an additional layer of insulation, which can reduce the heating-cooling portion of energy bills by 15-30%.
Whether hotel owners and managers seek to protect their customers from stressful external noise intrusion, offer more peace and quiet, or significantly reduce heating-cooling related energy costs, economically soundproofing existing windows, rather than replacing them, can provide a real competitive edge.
Randy Brown is the owner of Soundproof Windows, Inc.(www.soundproofwindows.com) headquartered in Reno, Nevada. Brown initially developed the first version of a Soundproof Window to solve his own noise problems. His background knowledge about windows came from working with his father, who worked for a high quality storm window company in the 1960's and 1970's. With many requests from friends and family, Randy started Soundproof Windows, Inc. in 1998.
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