CDLG Connection
Wisconsin County Dairy Leader Group News & Ideas
April 2017

June Dairy Month

The June Dairy Month kits will be mailed soon! In early April, the chair and treasurer of each County Dairy Leader Group will each be sent a folder of June Dairy Month treasures. We will also make available for download the certificate of appreciation, letterhead, and both sizes of the poster. These downloads will be available on the Dairy Promotion webpage wmmb.com/order.
New Look to DairyDaysofSummer.com

In early April you'll see a new look to DairyDaysofSummer.com, Wisconsin's hub for all things June Dairy Month. Is your summer event on the website to take full advantage of the fresh look and promotion? If not, enter your dairy event on dairydaysofsummer.com/register-event/ to be included.
 Save the date!

The dates for WMMB's fall County Dairy Leader Group conferences have been set! Mark your calendars and plan to attend a great day of learning and sharing. Let your entire group know as all are welcome to attend.

Nov. 1 – Comfort Inn & Suites DeForest, 5025 County Road V, De Forest, WI 53532

Nov. 2 –*Best Western Plus Eau Claire Conference Center*, 3340 Mondovi Rd, Eau Claire, WI 54701 *New Location

Nov. 8 – Comfort Suites Rock Garden, 1951 Bond St., Green Bay, WI 54303


Last year's sessions all averaged more than 4.2 (with five being the highest possible rating). Kim Bremmer's session titled, "Consumer Conversations: How to Start, Lead and Educate," received the highest rating with an average of 4.88 across the three locations.
Have a new idea for a workshop at the conference? Want a previous session repeated? Let us know! We want to hear from you to provide a meaningful experience.
Social media channels are search engines, too

Today, people don’t just go to Google and Internet Explorer to look stuff up; they also use social media channels to find what they’re looking for. Twitter, Facebook and Instagram are some of the key social channels people are searching on.

If you’re active on Facebook or Twitter for example, it’s possible that people will discover your group’s new content after searching for dairy or dairy-related tweets or posts with their searches. Likewise, groups that lend themselves to beautiful visual content can benefit from making their content visible in Instagram by using hashtags. Utilizing a unique hashtag for your CDLG or event allows more traffic and search around your specific event if advertised.

Some groups use Facebook profiles rather than Facebook fan pages. Profiles have greater access to privacy settings, but fan pages are cataloged in search results. On Google, Bing and other search engines, profiles allow you to communicate with your contacts directly through private messages and chat, two features not available with fan pages. If you want to make sure your event or group’s profile shows up in Google search results, you need to enable the feature. Here's how:

1. Sign in to your Facebook account. Click on the "Account" tab, then select "Privacy Settings."

2. Click on "Edit Settings" next to Apps and Websites.

3. Click on "Edit Settings" next to Public Search.

4. Click on "Enable Public Search" to make your Facebook's group profile show up in Google search results.

Try searching key words such as the name of your local dairy breakfast or your CDLG Facebook page on Google, or other search engines and see what appears. If you do not see what you are looking for, be sure check your social media settings.
If you have questions about this newsletter, would like more information, or have topic ideas, please contact Brenda Murphy, bmurphy@wmmb.org , or Vicki Janisch, vjanisch@wmmb.org , 608-836-8820.