Inspire offers employers a number of powerful tools to connect with their future workforce. One sometimes overlooked tool is targeted messaging. By clicking on "connect with students" once you're logged into your Inspire (Career Cruising) account, you'll come to the screen where you can send messages on career and academic-related subjects to distinct groups of students. For example, your message might inform students about in-demand careers at your company or in your industry, summer-jobs you offer, or scholarships or experiential learning activities that you provide.

Target Your Messages

You can target your message using our filtering capabilities by selecting schools, counties, grade levels and gender of the students you want to reach. From there you can narrow your results by filtering for students who have saved particular careers and/or career clusters to their Career Cruising profile and to students who have already indicated they are interested in your company. After you activate each filter, you will see an aggregate number of students who fit the criteria you entered. 

Once you're done with the filters, enter the subject and text of your message. Next, click "preview" to view your message before submitting it. Depending on how many students you are sending your message to, it make take a while to load and send. Don't close the browser tab before it's done!