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30th Annual Go West Summit
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7,000 feet above sea level in the Wasatch Mountains of Utah
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Located 35 minutes from the Salt Lake City International Airport, Park City, Utah’s ease of access coupled with its limitless beauty and year-round adventure make it a one-of-a-kind mountain destination.
Its two resorts – Deer Valley and Park City Mountain – offer a combined 9,300 skiable acres during the winter season, and near-endless outdoor recreation in the summer and fall months. Enjoy more than 450 miles of free trails by bike or by foot, cool off while fly-fishing in a nearby river, shop at independently-owned boutiques and galleries that line Historic Main Street, or explore the town’s diverse culinary scene.
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Welcome North Dakota as Go West Summit Expands!
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From a historical perspective, North Dakota is hallowed ground. Some of the true legends of the West lived out larger-than-life adventures here: Lewis and Clark, Sakakawea, George Custer and Sitting Bull. Theodore Roosevelt took his first steps toward presidency here, and today, born explorers & fun seekers alike can discover what makes North Dakota legendary.
Experience North Dakota's cultural diversity at two of the state’s largest events: United Tribes International Powwow and Norsk Hostfest. The Powwow is one of the nation’s largest, drawing 1,500 Native American dancers and drummers from 70 tribes across the U.S. & Canada. Norsk Hostfest is the continent’s largest Scandinavian festival.
Take a leisurely stroll along the pristine Red River in the east or stretch it to the extreme out west while hiking in Theodore Roosevelt National Park or mountain biking the Maah Daah Hey Trail. Dig for fossils in the Pembina Gorge or boat the length of 180-mile-long Lake Sakakawea. If you are seeking nationally acclaimed hunting, fishing, birding or golfing, you’ll find it in virtually every corner of the state.
Live a legendary adventure & paint the landscape any color you like. Put yourself in the picture at the unique Medora Musical, or exercise creative muscles at the Plains Art Museum in Fargo. Check out a rodeo, attend Fargo’s original Rib Fest or get to one of North Dakota’s many historic sites like Fort Abraham Lincoln State Park, On-A-Slant Indian Village or Knife River Indian Villages National Historic Site. Wherever you go, you’re sure to find satisfying dining, inspiring local and regional arts, exciting casinos and more.
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FAM trips happen every year at Go West Summit and are planned by the host state for our participating buyers and media. FAM trips are included with each buyer registration and are first come first serve so register early!
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Iconic Classics Southwest Jan 12-15
and Jan 19-23*
On this trip you'll explore two of Utah's iconic wonders-Bryce Canyon and Zion National Parks. We don't use “iconic” lightly. These are two of The Mighty 5® — the standard bearers of Utah, the giants whose splendor has inspired humans for centuries.
*includes a Mandarin speaking guide!
Utah's Hidden Gems Jan 12-15
There's much more to Utah than our popular national parks, and on this itinerary we will show you what you may have always been missing. We'll explore Utah's state parks, monuments and less-visited attractions. On the four days of Utah's Hidden Gems itinerary, you'll see landscapes and places you didn't know were possible, and see a whole new side of southern Utah!
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Arches and Goblins Jan 19-22
You could build a whole trip out of Utah's iconic arches and rock art sites. This time, we're sticking to Southeastern Utah. This trip takes you through iconic destinations like Goblin Valley State Park, the San Rafael Swell, as well as the not-to-be-missed Arches and Canyonlands National Parks to encounter the skyscapers and unique landscapes that mother nature created.
Utah's Undiscovered Treasures Jan 19-22
This trip will take you back in time to explore the places where dinosaurs laid their tracks and where earth’s craters still exist. Our first stop will be the Dinosaur National Monument, home to the world-famous Wall of Bones. Next, we’ll venture on to Flaming Gorge to see the carved landscapes and pristine reservoir that make up this epic National Recreation Area. And last, but certainly not least we will be soaking in the clear mineral hot spring waters of the Homestead Crater in Heber.
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*includes a Mandarin speaking guide!
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Adventure Day Trips Preview
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Adventure Day happens every year at Go West Summit and are planned by the host city for our ALL registered delegates. Adventure Day trips are included with each registration and are first come first serve so register early! This year, Adventure Day will take place on
Friday, January 19th
. We're still confirming the details but here is a preview at what you can expect this year!
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History The, Discover Now Tour
Experience the city’s unique mix of cultures and history by exploring a replica Old West and Native American settlement at This Is The Place Heritage Park. Highlights include photo ops at the Great Monument with iconic view of the Salt Lake Valley, movie of the historical Pioneer trek, presentations by Native Americans and shopping at one of the ‘Best Little Gift Shops West of the Mississippi.’ Later, you’ll be immersed in the heart of Salt Lake City, as you enjoy a world-class organ recital, have lunch overlooking Historic Temple Square, visit the first Governor’s office in the territory of Utah and discover your family history!
Taste of Salt Lake
Utah’s culinary scene is exploding! Join us on a tour through Salt Lake where you will experience some of our hidden gems. Meet local artisans making international waves such as culinary expert, Mary Crafts, who will lead you on a journey you won’t forget. This Adventure Day option will guide you through award-winning chocolatiers, salami and cheese makers, farm-to-table restaurants and much more.
Salt Lake Breweries
Who says you can’t get a drink in Salt Lake??? Recently named an upcoming “Beer City” by Thrillist.com, microbreweries are exploding in Salt Lake and throughout the state of Utah. Utah brewmasters take pride in their creative and quality beers in order to tantalize the taste buds. During the tour you will have the opportunity to try everything from hoppy IPAs to the creamy porters. And yes, Utah craft beers are usually high point beers, no watered down 3.2 percent here. On this Adventure Day tour, you will see firsthand how beer is made, learn about the Utah Beer Industry and taste some of the best beer in the West.
Winter in the Mountains, Park City-Style
Home to the Sundance Film Festival and two world-class resorts, Deer Valley and Park City Mountain; Park City is located only 35 minutes from Salt Lake City International Airport. Winter or summer, there is always something to do. From skiing to snowmobiling or biking to fly fishing, there is something for everyone. On this Go West Summit Adventure Day, you’ll snowshoe through the forest, bobsled down the 2002 Olympic Winter Games’ track and snow tube.
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Performing Arts Showcase
The Salt Lake performing arts scene is well-established, alive and ever-growing. From the turn of the century Capitol Theatre to the iconic Eccles Theater, Salt Lake truly showcases Broadway, contemporary, comedy, music, symphony and more. Annually, Salt Lake theaters host shows like The Full Monty, The Lion King, The Book of Mormon, Annie, The Little Mermaid, the Utah Symphony, Steve Martin & Martin Short, Riverdance, The Phantom of the Opera and many, many more. This guided tour will take you through Salt Lake’s theater venues including private performances along the way.
Salt Lake Shopping Tour
More details coming soon, but prepare yourself to "shop til you drop" on this tour. This shopping experience is sure to wow and you'll get to see and experience what the city has to offer along the way!
Winter Horseback Riding
This Is The Place Heritage Park is excited to offer Winter Horseback Trail Rides to Go West Summit attendees. With over 450 acres to explore, you will enjoy iconic views of the Salt Lake Valley as you ride through the base of Emigration Canyon. Trail rides are guided by experienced wranglers and we have healthy horses available for every age or skill level. Whether you are a beginner or experienced rider, you will enjoy all that our trail rides have to offer.
Utah Olympic Oval Experience
The Utah Olympic Oval, an Official U.S. Olympic Training Site, is the world’s fastest indoor skating track and former host of the 2002 Olympic Games in Salt Lake City, Utah. Each year more than 500,000 people visit the Utah Olympic Oval. See Olympic speed skating athletes prepare for the Pyeong Chang 2018 Olympic Winter Games, Play Broomball, learn how to Curl and have a friendly Curling competition. Lunch will be provided in the World Record Lounge with US Freestyle skier, Shannon Bahrke Hoppe. Shannon won silver in moguls at the 2002 Winter Olympics and bronze in 2010.
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Call for Cultural Tourism & Responsible
Tourism Suppliers
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Go West Summit has received multiple requests from tour operators throughout Europe for Cultural and Responsible Tourism suppliers to work with. Does your company qualify?
Please send an email to
cassidy@itm.travel by
September 1st with information on your company’s Cultural or Responsible qualifications.
Cultural Tourism is the subset of tourism concerned with a traveler's engagement with a country or region's culture, specifically the lifestyle of the people in those geographical areas, the history of those people, their art, architecture, religion(s), and other elements that helped shape their way of life.
Cultural tourism includes tourism in urban areas, particularly historic or large cities and their cultural facilities such as museums and theatres. It can also include tourism in rural areas showcasing the traditions of indigenous cultural communities (i.e. festivals, rituals), and their values and lifestyle.
Responsible tourism is any form of tourism that can be consumed in a more responsible way. Responsible tourism is tourism which: minimizes negative social, economic and environmental impacts. generates greater economic benefits for local people and enhances the well-being of host communities.
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Get an international visitation BOOST by
hosting a Go West Summit
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- Four Complimentary GWS Registrations
- Direct and Private Access to Buyers
- Ability to Showcase Destination to an International Audience
- Unprecedented Access to Registrant Data
- Long-Lasting Residual Benefits
- Immediate Financial and Room Night Boost
These are just a few of the benefits available to you as the destination sponsor. Go West Summit is now accepting proposals for years 2019 through 2022 and we hope you will consider joining our long list (three decades now!) of destinations that have benefited from hosting the show. Click
here for a quick peek of room night and meeting space requirements then
contact us if you'd like to learn more.
Our clear timeline and straightforward requirements make hosting a Go West Summit possible even if you're a one-person show! Multiple host sponsor opportunities means you can generate revenue by inviting your partners to present their products and services to our registrants.
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Go West Summit offers a wide variety of pre-packaged sponsorship options. Take advantage today and increase your company's reach at the Summit. We also are able to customize sponsorships to your company's interests and needs.
If you are ready to sign up for a sponsorship, email lexie@itm.travel
Registrants enjoy lower sponsorship rates!
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Heighten Your Visibility!
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Each year we distribute a resource manual to all of out attendees. This manual not only contains important event information but it also has the company profiles of every delegate at the conference. Our delegates refer to their manuals throughout the event and months after, making it the perfect place to leave a lasting impression with an advertisement.
Prices start at just $95! View our
rate sheet to see all of the options, as well as important information and deadlines.
Contact lexie@itm.travel if you are interested in advertising with us.
Registrants enjoy lower ad rates!
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Stay tuned for information on deadlines, appointments, and other important information.
What's the easiest way to get the most updated information?
Follow us on social media to stay connected!
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