The  Chargers' decision to join the  Rams at a splashy new stadium in Inglewood has at least one builder even more pumped up about the city's prospects.

The promise of pro football in Inglewood, still three years away, has already given a lift to real estate developer Sandy Sigal, who is spending $15 million to renovate a 1960s-era shopping center there. 

The football buzz, which started a year ago with the Rams' decision to play at a $2.66-billion sports and entertainment complex now under construction, has given Sigal clout with desirable tenants -  the kind who might have turned their noses up at the city in the past. 

The opening and closing ceremonies for a 2024 Olympic Games in Los Angeles would be held at both the Memorial Coliseum and the $2.66 billion state-of-the-art stadium in Inglewood, linking the city's rich Olympic history and the region's 21st century vision.

With the bold decision to use the Coliseum, one of the Olympic movement's most iconic venues, along with the most expensive and technologically advanced stadium ever built, Los Angeles 2024 officials have tried to separate their bid from rivals Paris and Budapest by emphasizing - some would say flaunting - the area's wealth of existing world-class venues and its proximity to the center of the entertainment and technology universes.