Four Vital Hotel Industry Trends to Watch
By Kelly Chamberlin of Chamberlin PR
Hospitality is always changing, and it's hard to know which trends have real staying power and those that will be obsolete in a few years. From opening a new hotel, to choosing design elements and selecting technology, the choices managers and hoteliers make now will have a big impact on revenue in the future.
Here are four trends that are already proving to have a lasting impact.
Keep an eye on...
Mixed-Use Properties
: In the future, more and more urban hotels will be part of larger complexes, taking up floors or even full towers of office buildings, apartment developments and shopping centers. Hoteliers are seeing this as a great opportunity to not only develop a new-build property with all the latest technology and perks (much easier than retrofitting), but to also provide guests with easy access to other businesses.
Perhaps most notably, earlier this month, the west coast got its tallest hotel when the InterContinental Los Angeles Downtown opened in the Wilshire Grand building, occupying the 31st to the 68th floors of the 73-story tower. This 889-room hotel shares the building with restaurants, a rooftop bar and more than 350,000 square feet of office space.
In Mexico, the city of Cuernavaca is slated to get its first mixed-use real estate development this fall. The Averanda complex will include commercial, residential, office and retail spaces, as well as two hotels with a total of 250 rooms.
Chamberlin PR is a San Francisco-based boutique PR agency that specializes in the promotion of worldwide hospitality and travel clients.
Visit: www.chamberlinpr.com
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