For Immediate Release | Official Press Release

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PRESS RELEASE 
OFFICE OF THE MAYOR
 
36601 Ford Road | Westland, Michigan | 48185
Office 734.467.3200 | Fax 724.721.2310

WWW.CITYOFWESTLAND.COM

Westland Kicks Off 7th Annual 
"Shop and Dine Westland"Campaign


Westland, MI - The  City of Westland has officially kicked off the 7th annual Shop & Dine Westland Holiday Campaign. Shop and Dine is a 6-week multifaceted marketing campaign entitled "Shop & Dine Westland" which promotes Westland's premier shopping district as a location that bears "Everything you want. Everything you need" for everyone's holiday season shopping list.

Westland's Shop and Dine district is anchored by the Westland Shopping Center and is surrounded by over 160 wonderful shops, restaurants and services making it Wayne County's premier shopping and dining destination.

The City plans TV commercials which will begin airing after Thanksgiving..

Radio ads will also be hitting the metro area air waves, and the City will utilize billboards on major freeways.  The campaign also encompasses a large digital and social presence.  

New this year, the City of Westland is encouraging local businesses to offer special deals on Small Business Saturday.  As an added incentive to participate, the city will advertise these sales on an interactive map at www.cityofwestland.com/smallbizsat.  There, shoppers can view a comprehensive list of all the great deals around Westland in one convenient location.

"Small businesses are a crucial part of the success of our fantastic shop and dine district" Mayor Wild remarked, "so when you visit Westland this holiday season, tell them the City of Westland sent you!"

The third piece of the shop and dine campaign is the $1,000 in 1,000 seconds shopping spree contest.  The contest goes live on Small Business Saturday, which is Saturday, November 26 and will run until Tuesday, December 13.  Interested contestants should visit www.cityofwestland.com  to enter to win.  Three finalists will be chosen from the pool of entrants and they will meet at the Westland Shopping Center on Saturday, December 17 at 11:00 a.m. to see who the lucky winner will be.  At that time, one more contestant will be picked from the crowd and the four finalists will take turns opening gifts to find out which one holds the grand prize of the $1,000 shopping spree.  The winner will then have 1,000 seconds to spend $1,000 at one of the Westland Shopping Center's four anchors: Macy's, JC Penny, Kohls or Sears.  

"We are proud of Westland Shopping Center and the entire Shop and Dine District," commented Mayor Wild.  "Our city has so much to offer...our dining industry is growing, we have restaurants featuring foods from around the world. The stores inside this mall that have something for every body from our anchor stores to our smaller boutiques.  Our Shop and Dine District not only keeps our economy going but it is essential to our quality of life."


For more information, contact Aubrey Berman, Administrative Secretary, at (734) 467-3200.
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The City of Westland is the 10th largest city in Michigan with a population of over 84,000. The city's residential development is an excellent blend of single family homes, apartments and condominiums.  The broad selection of housing opportunities is complimented by over 1500 acres of well-maintained parks and nature trails as well as a highly rated municipal golf course. Also available is a skate park, ice arena, a state-of-the-art Library and novel city park themes that are fun and family-friendly.

 

Westland has the location, land, infrastructure, and leadership, under Mayor William R. Wild to attract new industry and help existing businesses redevelop properties and to maintain competitiveness in today's global economy. Six modern platted industrial parks on 320 acres are served by class "A" internal roads, with up to date utilities and rail access available within two of the parks.  Westland is conveniently located within the center of southeastern Michigan's expressway system, minutes north of Detroit Metropolitan Airport, and ideally located between downtown Detroit and Ann Arbor. 

 

Westland is the area's premier "Shopping and Dining Destination". Westland Shopping center, one of the country's original four regional malls, boasts 80 retail stores and has anchored Westland's commercial district for more than 30 years. Westland's diversity and progressive planning offers residents a wide variety of life experiences, and make Westland truly the "All American City".  


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