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July 2016
www.dtcreports.com
How to Manage the Spectrum Gold Rush  
In the shadow of wireless technology advancements lays the basic foundation on which all transmissions rely: the electromagnetic spectrum. It doesn't usually get a lot of attention, but that makes it no less valuable. So valuable, in fact, it is garnering tens of billions of dollars in spectrum auctions-signaling the intensity of its demand, as well as its limited supply. Learn more.
How Will TV Makers Compete with VR?
Virtual Reality will be a really big thing-if it can overcome the pounding on its fortress gate problem: VR's necessary helmet-like goggles. While VR has a ways to go technologically, it's likely its current problems will be solved. Learn more.
Tuner-Free TVs: Why Now?
Vizio is removing the ATSC tuners that facilitate free-to-air viewing from several of its TV product lines, launching a "new" product called home theater displays. If Vizio isn't concerned about missing sales to potential cord cutters, then why build a device that is used like a TV, but isn't labeled a TV? Learn more.
INDUSTRY INSIGHTS
New DTC Case Study Highlights Spectrum Repack
The Federal Communications Commission (FCC) outlined the time and funds it thought necessary to complete the TV spectrum repack program. A group of U.S. television broadcasters believed the FCC's timetable and reimbursement fund fell short and weren't based on a solid research analysis. See how DTC provided that small group of broadcasters with a big voice that got the attention of legislators.  Download the case study.
 


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