This year's PopUp project will help re-imagine the Rock Region Travel Center while illustrating the area's future potential. Our goal is to raise awareness of the area as a cultural asset and to illustrate it's potential for thoughtful development that will serve not just surrounding community, but the city-wide community of Rock Region Metro riders. PopUp Metro Hub will be a fun and interactive snapshot of what's possible.
Aspects of this year's PopUp are shown on the map below, including food trucks, a beer garden, and live music:
One component of this year's PopUp will be demonstrating the efficiency of "Bus Rapid Transit" routes. Today (Thursday), the demonstration will include a route running from PopUp to the Historic Arkansas Museum and the Mosaic Templars Cultural Center as part of their Boo!-seum Bash.