2014 Newsletter Header
July 2016

 

 

Meet us!  
 


 
 
Carol Gauger, MAS
Director
Member Engagement
& Regional Relations
972/258-3088

  
Melissa Weber
Regional Programs Manager
972/258-3028

  
Valerie Schenewerk
Regional Relations
Admin
972/258-3051


Seth Barnett (small)
Seth Barnett
Diversity Development
and Engagement
Manager
972/258-3068


Lisa Beck
Lisa Beck
Member Engagement
Programs Manager
972/258-3069


Christina Sanders
Christina Sanders
Volunteer Engagement & Recognition
Admin
972/258-3070

































Regional Update                           Volume 2016  Issue 4

LDW News
LDW 2016

What's New
Tuesday night's dinner and General Session will feature not only the presentation of the 2016 PPAI RAC Volunteer of the Year Award and an­nounce­ment of the winner of the Donna Hall Memorial Grant, but select regional success stories presented as IGNITE Sessions! (Learn more about IGNITE Sessions HERE.)
 
Eleven new sessions will be offered this year.  Since most will only be taught once, it is essential to develop a plan to determine who will attend each session to maximize your time.
 
Also, each breakout session will be an hour and 15 minutes (down from an hour and a half last year).  This will allow for longer breaks between classes to handle business demands and desired net­working.
 
Thursday will kick off with the PPAI Strategic Plan presentation given by  PPAI Chairman Tom Goos, MAS and  PPAI Presi­dent/CEO Paul Bellantone, CAE. Then, regional groups will have the opportunity to meet with PPAI staff and participate in roundtable discussions to share best practices. The closing session will be a final opportunity to capture LDW take-aways and features  LEGO® SERIOUS PLAY® an exercise in keeping creativity in leadership.

Returning Favorite
Karaoke's back!  After a full day of classroom sessions, LDW Work­shop attendees can let their hair down Wednesday night from 9 to 10:30 pm at Bonnie & Clyde's Hideout.

Save These Dates!
October 18
Regional Boot Camp
8 am to 4 pm
Who's invited?
  Executive Directors and Incoming/Current Presidents

October 18
RAC Delegate Assembly
4:15 to 6 pm
Who's invited?
  RAC Delegates and Executive Directors

October 18-20
RAC Leadership Development Workshop
Who's invited?
  All Regional Board Members
  RAC Delegates
  Executive Directors
Call for 2017 RAC Delegates
August 5 Deadline

Regional Relations encourages all those interested in serving their regional associations as the 2017 RAC Delegate to let their regional Board of Directors know NOW.  All 2017 RAC Delegates reported to Melissa Weber by August 5 are eligible to be elected to the RAC Board (as are this year's regional Presidents, VPs/Incoming Presidents and Immediate Past Presidents).

T h e RAC Delegate  position   is v i tal ly   impor ta nto e ns ure   the exchange of information of RAC initiatives, updates and dead­lines  between  t he reg i o n a l  a ssoc i at i on comm u nit y,  the RAC Board of Directors,  P P AI Board and staff and their regional association's Board of Directors .

Responsibilities:
  • Primary point of contact for their regional association
  • Serves on a RAC Delegate Work Group developing best practices for the regional community
  • Communicates with their regional association's Board of Directors regarding RAC initiatives, status reports, dead­lines, etc. 
  • Attends Delegate Assembly meetings (up to two per year; held at LDW and/or The PPAI Expo)
  • Votes on behalf of their regional association on relevant RAC motions
2017 RAC Board Election
Timeline
  • 8/5/16  2017 RAC Delegate names  due to  Melissa Weber
  • 8/5/16  Solicitation sent to eligible candidates
  • 8/15/16  Board candidate packets including bios due
  • 8/19/16  District ballots sent for vote
  • 8/26/16  District ballots due back to Melissa Weber
  • 8/29-9/9/16  Nominating Committee creates 2017 slate
  • 9/12-9/16/16  RAC Board approves slate
  • 9/23/16  2017 RAC Board of Directors and Officers announced
Schedule Professional Development
and Strategy Sessions Now
PPAI Staff Calendars Filling Up

The  2016 Regional Affiliate Engagement Program offers each regional association the opportunity to schedule a professional development session and/or a Board strategy session as an alternative to our traditional tradeshow participation.  Dates on PPAI staff calendars are filling up fast.   Schedule your training session, and/or request a speaker today.
Benchmarking Surveys
Reports Sent to Regionals July 15

Thank you to all 27 regionals for participating in the third annual RAC Benchmarking Survey.   W e again collected data on member recruitment and retention, tradeshows, professional develop­ment/events, staff structure and financial results to  provide fact-based metrics that can be used to measure success, identify opportunities, track trends both positive and negative and develop "best practices."

We hope you will dedicate the time to review the data as a Board, consider how you compare against the average and the median and identify areas where you have made progress and which areas may warrant attention.

Key Observations:
  • Member dues revenue indicates a moderate increase from 2014 despite a drop in total members and flat member­ship recruitment results
  • A significant increase in the number of tradeshows offered in 2015--up 34%
  • 81% of regional associations offered at least one "Distributor Only" tradeshow
  • 70% of regional associations offered at least one "End-user Access" tradeshow
  • 43% of total tradeshows offered in 2015 were open to End-users
  • Improvement in tradeshow revenue, expenses and margins across the board
  • An increase in the number of professional development offerings
  • Significant improvement in non-dues and non-trade­show revenue
Diversity Development
and Engagement ...
Millennial Messaging

Seth Barnett Speaking
Over the past two weeks, Diversity Development & Engagement Manager Seth Barnett traveled to regional associations to deliver mes­saging about working with the new millennial consumer market and ways to attract, engage and retain these future leaders. In his outreach, Seth spoke at the CAAMP/GAPPP Promo University and met with members of GCPPA. Through these education forums, the con­tinued message of the strength of our industry and our ability to connect with and market to the millennial generation continues to be top priority. Read more HERE.

Seth Barnett will be speaking at PMANC's August 16 professional development session in San Francisco and will be presenting at the NWPMA Fall Showcase in September. For specifics on these events and to learn more about PPAI's generational diversity programs, click  HERE .
Regional Spotlight
UMAPP Outreach to Member Prospects
 
UMAPP Postcard Two years ago, UMAPP Executive Director Sue Selseth wanted to market UMAPP to the member prospects she received monthly from PPAI.  "I thought more could be done from the office side to reach out to these prospects," explained Sue.  "I worked with the Executive Board to find money in the budget since this was being done towards the end of the year and there wasn't a line item in the current budget.  Then, I contacted PPAI's Marketing department (my contact is Dee Horne) to develop the message and design a mailer for us."
 
Now Sue is reaching out to prospective members in a quick, inex­pensive way--with a 6" x 9" postcard that strongly sells UMAPP.  Read more  HERE .
Have a great idea, story, or picture?  Compliments?  Comments?  Send to Newsletter Editor Valerie Schenewerk.