Tomorrow's 40 Under 40 event has been sold out for weeks. If you weren't able to snag one of the coveted tickets, be sure to follow along @IBMadison via our Instagram Story tomorrow. It'll be like you're there!
The 11th annual Commercial Design Awards celebrate Dane County's influence on Wisconsin's notable architecture. Join IB as we celebrate the winners at a breakfast awards program on April 3 and discover which edifice was named Project of the Year! For a list of winning projects and to register for the event, click here.
Lip balm icon Carmex will headline the next Icons in Business breakfast event on March 16! The iconic Wisconsin brand began in 1937 when Alfred Woelbing started production of a cold sore remedy in his kitchen, pouring the concoction into what would become the yellow-lidded jars Carmex is known for. His sales method? Visiting pharmacies one by one. That humble approach paid off. Just 20 years later, Alfred's kitchen could no longer handle the demand for Carmex thanks to its growing popularity through positive word-of-mouth advertising. Join IB at the next Icons in Business event where Carmex President Paul Woelbing and COO Rich Simonson will share insight into the history, leadership strategies, and growth of the family-owned and operated Wisconsin icon. Register today!