PIA of Kentucky Newsletter March, 2018
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Independent insurance agents are in an ideal position to serve their fellow small and mid-size business clients. We share their concerns and goals, and understand the importance of protecting what they've worked so hard to build.
This issue provides insights on how to position your agency as a thought leader in your local business community.
Just as you provide important services to your business clients, PIA of Kentucky exists to serve your business needs. Our upcoming Annual Meeting,
"
Marketing & Bourbon
", on March 20-21 in Lexington provides agents with multiple opportunities for professional
development and the opportunity to mingle with your colleagues. Join us for bourbon tasting, networking, important industry updates and a full day of social media marketing strategy with Chris Paradiso. For more info and registration options, visit our
annual meeting webpage
.
We hope to see you there!
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In This Issue
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Quick Links
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Branding, Social Media & Content Marketing
Webinars with Annual Meeting featured speaker, Chris Paradiso
Did you miss either or both of the the two sneak peek webinars? Our recordings will give you a valuable head start on your social media strategy, as well as an idea of the great content to come during our Annual Meeting.
When:
March 20-21, 2018
Where:
The Campbell House,
A Curio Hotel,
Lexington, KY
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Cyber Concerns Malicious cyber activity cost the U.S. economy between $57 billion and $109 billion in 2016, according to a new report by the White House Council of Economic Advisors (CEA).
Cyber 101 is a new educational resource created by PIA and The PIA Partnership to help educate PIA members and their clients about the seven most common cyber.risks faced by small and mid-sized businesses, as well as the business practices and insurance coverages that can reduce those risks.
Register for webinars: Register today for complimentary PIA member webinars on the seven primary cyber exposures facing small businesses.
Need a cyber policy for your agency? Contact clemay@piaky.org. |
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Small Business Owners WANT to Work With You According to PIA National's 2015 study, small business owners strongly prefer independent agents when it comes to their coverage decisions. See the reasons why, and what small businesses WANT you to know, and download the poster...read article
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Why (and How) You Should Sell to Small Businesses Should you consider selling to small businesses? If so, how do you sell to them?
The first answer is yes, provided you establish some clear guidelines....read article
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How to Reach More Business Customers In addition to developing talent, advisors need to know themselves and their clients, says the former Tennessee Vols coach Phillip Fulmer. Growing trust in business relationships is not all that different from coaching a college football team...read article
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Are Your Small Business Clients Prepared for Natural Disaster? 2017 was the costliest year on record for natural disasters in the U.S., with a price tag of at least $306 billion. Without a continuity plan, one in four businesses forced to shut down because of disaster never reopens....read article
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Poster: Seven Steps to Prepare Your Business for Disaster Download and share this poster, which includes tips for your business clients to be prepared before disaster happens...download poster
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Cyber Insurance for Small and Midsize Businesses Small business equals small cyber-risk? That couldn't be more incorrect.
SMB clients beware! The statistics tell an ever increasingly alarming story....read article
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Get More Referrals from Business Networking Groups To develop more B2B leads, business networking groups can be rewarding IF you can answer these important questions....read article
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Small Business Auto Insurance Coverage Most small businesses use or own at least one vehicle, sometimes more. But often small business owners blur the lines between the personal autos that they use for business purposes and vehicles that are purchased by the business itself....read article
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The Most Important Sales Conversation There is a much overlooked aspect of sales success that is rarely talked about and people pay little attention to, it is: self-talk. The most important conversation is the one you have with yourself. The reason that conversation is so important is because the words and language you use both reveal and reinforce your beliefs about yourself and the world....read article
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In Every Issue E&O Risk Management Alert Education - Upcoming KY events Latest News Our Partners
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Education
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One low price. Unlimited CE credit
PIA of Kentucky, in partnership with Kaplan now offers the CE Pass to provide unlimited online access to approved Kentucky CE credit, exclusively for
PIAK members. Designed so that your licensed staff who do not yet hold a designation can easily obtain the required continuing education credits for one low price of only
$45 annually.
Visit our website page for details and to purchase your CE Pass.
Not yet a member?
Join now!
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CPIA Classes: Back by popular demand!
March 22 ~ Lexington
CPIA 1 - Position for Success May 22 ~ Frankfort
The American Insurance Marketing and Sales Society's (AIMS) Certified Professional Insurance Agent Designation is the first-of-its kind, hands-on, how-to training. Learn more about earning your CPIA designation. |
CISR Classes
March 9 ~ Lexington
March 13 ~ Lexington
March 14 ~ Paducah
March 28 ~ Lexington
April 11 ~ Louisville
April 17 ~ Lexington
May 9 ~ Louisivlle
May 16 ~ Paducah
May 22 ~ Lexington
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CIC Classes
March 7-9 ~ Louisville
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Ruble Graduate Seminar
May 1-2, 2018
The Brown Hotel, Louisville
Advanced and specialty topics, camaraderie among a network of National Alliance designees nationwide, at the historic Brown Hotel combine to make James K. Ruble Seminars higher education at its best.
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Latest News
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Ali Center in Kentucky Closed for Several Days Due to Major Flooding The Muhammad Ali Center is downtown Louisville will remain closed to visitors until March 6 due to extreme flooding..
...
more
Kentucky Sues Cardinal Health Over State Opioid Epidemic
Kentucky's attorney general on Monday filed a lawsuit against drug distributor Cardinal Health Inc , accusing it of contributing to the opioid epidemic by failing to halt or report suspiciously large or frequent orders by pharmacies of prescription painkillers... more
Flood Fears Rise in Southern, Central U.S. A violent storm system stretched from Texas to the Canadian maritime provinces over the weekend, producing heavy rains and fierce winds and leaving destruction in its wake.... more
Customer Satisfaction for P&C Claims Hits All-Time High New data from J.D. Power indicates that despite record-high property losses due to hurricanes, earthquakes, and wildfires in North America in 2017, consumer satisfaction among homeowners filing property insurance claims has reached an all-time high score of 860 out of a possible 1,000...more
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Thank You to Our Sponsors!
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