EDUCATION SESSION #830
Finance, Gender and Investing
If we understood gender differently how would we assign value in finance differently? What are the risks and opportunities we could uncover?

Criterion Institute has played a significant role in creating and defining the field of gender lens investing, pushing beyond the traditional measures of women-led businesses or women on boards to look more holistically at how data on gender patterns can be integrated into financial analysis, investment processes and deal structures, ultimately leading to better outcomes.

Recently, Criterion Institute also launched an initiative on using finance to address gender-based violence, a critical issue that affects 1 in 3 women worldwide and costs an estimated $1.5 trillion annually, or 2% of global GDP. Like climate change, gender-based violence presents a risk to any industry, company or geographic market, and we can influence how that risk is assessed, the data investors see as valuable, and how investors and analysts respond.

Join us for a conversation as we consider these pivotal issues if gender lens investing with Criterion Institute and Smash Strategies. Come prepared to engage and expand your thinking and action on these important issues.
DATE
28 March 2018
TIME
5:30 PM Registration
6:00 PM Event Begins
We will begin promptly at 6:00 PM ; please arrive early. Since it is disruptive to everyone when latecomers enter the session, those arriving after the event has begun will only be admitted at the discretion of 100WF and the host. Please note the start time on this invite and plan to arrive early.
Networking reception will follow.
LOCATION
801 Pennsylvania Avenue, NW
Concourse Level
Washington , DC 20004
PARTICIPANTS
Joy Anderson
Criterion Institute

Susan Markham
Moderator
Smash Strategies
HOSTS
Michael Best Strategies
Criterion Institute
Smash Strategies
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BIOGRAPHIES
Joy Anderson
President & Founder, Criterion Institute

Joy Anderson is a prominent national leader at the intersection of business and social change. She began as a high school teacher in New York City Public Schools. She went to New York to understand how power works in big systems and stayed for eight years because she fell in love with the students. Joy played leadership roles in the teachers union and managed federally funded programs for the school and the district.

After leaving New York, Joy transitioned from a school teacher to an entrepreneur, founding Criterion Ventures in 2002, co-founding Good Capital with Tim Freundlich and Kevin Jones in 2006 and leading the development of Rockefeller-funded Healthcare_Uncovered from 2006 until 2009. Literally hundreds of ventures have been shaped by Joy’s insights and experience. As faculty on the leading social innovation award programs, including Unreasonable Institute and Echoing Green, she advises the next generation of leaders. As chair of the board of directors of Village Capital and through involvement in Investor’s Circle, she is actively involved in shaping early stage social investments. And through her role in developing and leading Structure Lab© workshops she has helped over 300 organizations think through their legal and financial structures.

A serial entrepreneur and consummate networker, Joy’s leadership and expertise have been at the forefront of the development of the social capital markets over the last 10 years. Her interest in the role of finance in changing the world was sparked during her eight year consulting relationship with the General Board of Pensions of the United Methodist Church. She was instrumental in her board position at Lutheran Community Foundation in their recent $10 million allocation to social investment. As a recognition of her business leadership, in 2011, Joy was ranked 51st in Fast Company’s annual of the 100 Most Creative People in Business.

Currently, she leads Criterion Institute which serves as a think tank around shaping markets to create social and environmental good. Criterion houses three field building initiatives, Structure Lab, Gender Lens Investing and Church as an Economic Being. Her speaking and thought leadership is focused on the practices of shaping markets, whether that is focused on how the church is both an actor and implicated in the economy, on how legal structures shape the possibilities of enterprises, or a gender lens on investing.

Joy’s intellectual interests draw on her research for her Ph.D. in American History from New York University. Her dissertation examined prison reform in the 1830s and how individuals and organizations in democracies claim expertise in order to shape public institutions.

Dr. Anderson lives with her husband and daughter in a Connecticut apple orchard, and can be found in the fall pressing cider and boiling apple syrup.

Susan Markham
Policy Expert & Advocate, Smash Strategies

Susan Markham is a passionate advocate for gender equality and female empowerment speaking often about the essential role of women in politics and development. With experience in over 50 countries, she is a strategic leader who is appreciated for her energy, straight talk and insight, connecting academics, activists, implementers and ideas across sectors. Susan most recently served at the Unites States Agency for International Development (USAID) as the Senior Coordinator for Gender Equality and Women’s Empowerment. In this position, she advised Agency leadership on gender policy issues, led cross-sectoral program efforts in resilience, adolescent girls’ education and energy, and represented the Agency to the White House and other departments, governments, civil society organizations and private partners. Previously, she led the efforts of the National Democratic Institute (NDI) to increase women’s political participation globally as voters, activists, candidates and officeholders. In this role, she was especially proud of her work in Afghanistan, Iraq and Yemen to help women find and use their voices in their countries. Susan worked earlier in her career in U.S. politics bringing to life her Master’s thesis that focused on women running for political office. At EMILY’s List, she ran the Political Opportunity Program (POP) that recruited, trained and supported women running for office at the state and local office. She also managed the Campaign Corps program that brought young people into the political process to both engage them in elections and help pro-choice, Democratic women candidates win. In the process, she helped other organizations like Hopefund and the New Organizing Institute create similar programs specifically focused on young people of color and the (then) new online tools. Previously, she worked at the Democratic Senatorial Campaign Committee (DSCC), Participation 2000, and managed and raised funds for five federal and state campaigns, learning more out on the road than any political science or psychology class could ever teach. Susan now works and lives in Washington, DC with her family and two dogs. She’s earned degrees from George Washington University (Masters of Arts) and THE Ohio State University (Bachelor of Arts, Political Science and International Studies), but looks forward to learning new things every day.
ABOUT
Michael Best Strategies
Michael Best Strategies is one of the nations fast-growing B2B consulting firms specializing in lobbying, government relations, public affairs, crisis management, shared value strategies, political partnership development and community/stakeholder engagement strategies.

With offices in Washington, D.C., Chicago, Milwaukee, Madison, Austin, Denver and Salt Lake City, we partner with clients at the local, regional and national levels, depending on their unique goals and objectives. Our strong bipartisan relationships from statehouses to the nations Capital provide a unique and comprehensive spectrum of influence to benefit Strategies clients.

Our diverse family of experts has one very important thing in common: we all deliver an exceptional standard of client care that sets a new crossbar in our industry. We are responsive, creative, collaborative and tenacious. And, we all love what we do.

Michael Best Strategies is affiliated with Michael Best & Friedrich, a full-service law firm with over 250 lawyers operating in 13 offices nationwide. That affiliation, along with an array of industry-leading external partners who can be engaged as needed, allows us to provide our clients with the broadest possible scope of meaningful solutions.

Criterion Institute
Criterion is the leading think tank focused on finance as a tool for social change. Since its founding in 2002 Criterion has played a significant role in creating and defining the fields of impact investing and gender lens investing. Over the years, we have focused that role and directed our efforts where we felt we could make the most impact: our groundbreaking research and demonstration of new possibilities, innovative approaches to inviting social change agents to use finance to achieve their missions, and our ability to leverage influence through institutions and shift the power dynamics that dictate whose expertise is valued in finance and who sees themselves as able to use finance as a tool for social change. For more information, please visit https://criterioninstitute.org/ .

Smash Strategies
Smash Strategies helps its clients envision what is possible for women and girls and accelerate their effectiveness by seeing the broader landscape, identifying opportunities and designing strategies that reflect best practices and measurable results. Their services include: Strategic Advice, Advocacy, Measuring Impact, Collaboration and Networking, Philanthropic Branding and Gender Investing. For more information, please visit www.smashstrategies.com .
100 Women in Finance
100 Women in Finance is a global network of professionals in the finance and alternative investment industries working together to empower women at every stage of their careers. Through peer engagement, philanthropic, and educational initiatives, our more than 15,000 members are making connections and creating opportunities that help to advance careers and strengthen our field.
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