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7 Types of Advertising That Don't Cost an Arm and a Leg
Michele Clapper
VP, Economic Development
Recently the U.S. Small Business Administration (SBA) published an article on various ways that businesses can advertise without breaking the bank.
Advertising can be a powerful way to deal with marketing challenges such as low brand awareness, a declining customer base or heavy competition. Or perhaps you simply have a desire to drive more foot traffic to your business and think advertising can help.
There are many more affordable and cost effective techniques available if you choose wisely. Here are 7 types of advertising that needn't cost a lot, and can fit within a small business budget:
Social Media Ads
Classified Ads
Event and Charity Sponsorships
Sign Spinners
Every Door Direct Mail
Local TV Ads
Local Deal Vouchers
Finally, remember that the most benefit comes from combining advertising with other marketing. Click here to read the full article from the SBA.
If you're interested in starting your own business or expanding your current business, please contact Michele Clapper at [email protected] or by phone at (814) 262-8368.
