WBC: Get the Inside Info on Customers and Competitors
Tuesday, Nov. 11
11:15 AM to 1:30 PM
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Join Women's Business Connection for their monthly luncheon at Downingtown Country Club. Presenter Melissa Kohl, Speaker - SCORE/Chester County and Business outreach Librarian, will share "How to Get the Inside Information on Your Customers and Competitors." Get info
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Monthly Member Meeting
Thursday, Nov. 13
7:30 AM to 9:00 AM
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Join Southern Lancaster Chamber of Commerce for their monthly meeting. The presentation, entitled "For Profit and Non-Profit Entities - Why Incorporate?"will be provided by Jason Herr, CPA with Trout, Ebersole & Groff, and attorney Holly Filius with the law firm of Russell, Krafft & Gruber. They will discuss the pros and cons of forming a corporate entity for your business or organization. Get info
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Annual Dinner Celebration
Thursday, Nov. 13
5:00 PM to 8:30 PM
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Join Western Chester County Chamber of Commerce at French Creek Golf Club for their Annual Dinner Celebration. Awards, Silent Auction and more. Get info
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SCCCC Business Ed:
Understanding Your Financial Statements
Friday, Nov. 14
8:00 AM to 10:00 AM
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Did you ever wonder why your financial statements and your tax return say you are earning a profit and at the same time there is no cash in the business's checking account? Then join us for a discussion on the basics of accounting, with special attention to QuickBooks. Presented by Michele Cyron, CPA, Certified SCORE Presenter. Register now
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 | | JUDITH LEE |
Growing Your Business is Our Business |
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Facebook is giving its users more control over the posts and people they see most in their news feeds. On Friday, Facebook announced new filters in Settings that show the people, pages and groups an individual follows that posted the most in the past week, along with a summary.
Other changes: If you "unfollow" someone in the heat of the moment and decide you miss their content, you now can bring up the list of recently un-followed people and add them back into your feed.
There are also new controls so users can opt to see fewer posts from a person or a page (instead of just un-following them outright).
What does this mean for businesses posting to Facebook?
- Consider increasing your posts to get your business into the "posts the most" category.
- f individual users think you are posting too often, they can now simply reduce the number of posts they see rather than un-like your page altogether.
- Make sure you are posting content of interest to your target audience, as they'll likely be thinking more critically about who they do and don't want in their feed.
- Ask a question, raise an issue, use humor to get engagement, as engagement continues to be the best way to raise Facebook visibility.
610-368-2058
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