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Exclusive Member Newsletter
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August 19, 2015
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PIA MidAmerica is the #1 source for industry-specific programs and educational events. In this week's newsletter we update our readers on several upcoming educational events as well as the credit/collection tools available through the Association.
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Upcoming Programs
With football season right around the corner, it's time to "kickoff" PIA MidAmerica's fall programming.
The fall educational program begins with our
Lean Focus Luncheon meeting at Olmsted-Kirk on September 10. The meeting will feature Dr. Diana Martinez speaking about the "Theory of Constraints." Contact
Dave Pierson for more information.
The third of a series of webinars featuring Zev Asch and produced by Graphic Arts Association (Pennsylvania PIA affiliate) will be offered on September 10th at 10:00 a.m. CDT. The program titled
Elements of a Successful Website
will cover essential aspects of web design that will make your site an effective sales tool. More information
here
.
Our Amarillo printers will have their
Fall Kickoff BBQ on September 17. This annual event is hosted each year by Don Grimm with Graphic Equipment & Supply. This is a great time to see old friends and make new ones. Contact
Gilbert Guzman at Pope Photo Records for more information.
On September 24
th, the Greater Dallas/Fort Worth Postal Council will produce their annual
PCC Day and Mail Solutions Showcase at Globe Life Park in Arlington. PIA MidAmerica will exhibit at the event, and we look forward to seeing our North Texas members.
The morning of September 29th
will feature Bill Schieffer, with the Printing Industries of the Gulf Coast. Schieffer, who is a 20+ year HR veteran, will present a program titled "Labor Law for Supervisors." This special Quick Takes Tuesday program is ideal for anyone involved with managing personnel and covers many of the legal "do's and don'ts" of being a supervisor.
The Central Texas membership - and many of their customers - are in for a treat on Wednesday September 30
th when
Trish Witkowski with FoldFactory will provide her unique insights into print. The program is sponsored by Sappi Paper. For additional information about this program, or any upcoming event, contact us at (800) 788-2040 or [email protected]
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Keep Your Cash Flowing
Regardless of how much your business may have changed or will change going into the future, assessing credit risk is still an extremely important aspect of your business. No business can operate successfully without getting paid for its services.
PIA MidAmerica and its partners provides uniquely crafted programs, whether it performing due diligence research prior to providing a customer credit terms, or collecting a "soured" account. Here are three programs:
PICB - Printing Industries Credit Bureau has a long track record of providing collection services for the printing industry. Many members of PIA across the U.S. successfully use the services provided by Andrea Schlack and her team.
CheckIt Co - Powered by PICB, this online credit risk assessment site provides customized reports using real time public records that provide a snapshot of a company's history, structure, assets, debt, legal history, and more.
SlowPay/NoPay - For over 40 years, PIA MidAmerica has been providing this credit exchange service to its members. There is no cost to participate in this online program exclusively provided to member companies. Contact us at
[email protected] to register.
Another powerful tool in minimizing problems with collections is communicating your company's terms and conditions of sale. Yet, it's difficult to begin the process of covering all the bases without spending a small fortune with an attorney. A simple and more affordable way is downloading PIA's
Best Business Practices. This publication offers model language which can be incorporated into your company's terms and conditions of sale and covers many of the business issues found in our industry. Download at no cost here.
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Customer Events Are Valuable
There is no better way to increase prospect levels then hosting a great customer event. Given the proliferation of customer marketing messages found online, in email and through social media, having a customer event is an excellent way to drown out the noise and gain quality time with prospects says sales guru Joe Rickard. In this online article, Rickard outlines why this type of event can pay dividends as well as how to make it a memorable one.
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Bad Tweet Day
It's a fear of just about every executive in the B2C community: the inappropriate tweet or social media post that garners unwanted negative attention to a company with an otherwise unblemished reputation.
As more and more firms enter the social media realm, the necessity of monitoring what's being said - and more importantly responding - is crucial. According to online author Samantha Anderson, developing a social governance plan can be one way to keep negative comments from becoming a wildfire. Read the Target Marketing article
here.
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August 19 Legislative Update Kansas City September 10 Lean Focus Group DFW September 10 Successful Website WEBINAR September 22 Kansas City Golf Tournament Paradise Point September 24 Coatings, Inks, Substrates WEBINAR September 24 PCC Day Globe Life Park September 29 Quick Takes Tuesday Labor Law for Supervisors September 30 Trish Witkowski Foldfactory.com Austin, TX October 6 Workforce Development Kansas City October 8 Lean Focus Group DFW October 8 PrintFest! Clampitt Creative Center October 21 DFW Golf Tournament Texas Star |
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Member
News |
Do you have news to share? Send your announcements, photos and press releases to B.J. Irvin. Links to company blogs, e-newsletters, Pinterest boards, Instagram posts and other social - promotional media are welcome, too.
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