AMSOIL Dealer INFORMER - Advice to Make It All Work!
March 10th, 2016

Making the Phone Ring

I'll have a fresh newsletter in about 24 hours which includes a basic suggested garage inventory!! But this is a re-issue as many missed it and contains useful tools to grow your AMSOIL business while you are away working on other things. 

Nothing happens in business until a sale is made. As an AMSOIL dealer you are the sales force and the reason you joined was to make money so please read the below tips considering them as the most key element to drawing in local business with the least effort and cost to you.

Easy and more effective website

Don't be intimidated when it comes to building your own website. You can actually do a better job yourself than if you pay someone thanks to wordpress. A few newsletters back I posted a tutorial but as I review this information often I found one that is more to the point. Most people who are just learning to do their own website don't struggle at all building the page but struggle in the setting up of the hosting. This will make that part easy. Otherwise I can always forward you to my local hosting company and they can set up a wordpress hosted URL for you to make that part easier.
How to Start a WordPress Site in Less than 10 Minutes (Step by Step)
How to Start a WordPress Site in Less than 10 Minutes (Step by Step)

So, this is the simplest set up of a wordpress site Now there are no excuses for not having a local, responsive highly ranking AMSOIL dealer website.

The basic steps are:
  1. Choose and purchase your domain
  2. Set up the hosting account
  3. Make it Wordpress able through the tools available
  4. Then select any of the Wordpress themes

Why Wordpress?

  • Ranks high in searches - Google's favorite format
  • Unlimited theme's to choose - (Templates)
  • Responsive - your site needs to be in a format which works for mobile users
  • Easy to use - If you want a product based site it's easy to add page after page then build a menu structure. Use widgets to build a easy flowing front page and sidebars so your customers can navigate easily.
  • Blog format - a home-run with attracting prospects and new dealers both local and out of the area.
  • Hundreds maybe thousands of how-to videos on all aspects of Wordpress site building. But like I said, it's quite easy once you start

 

Further suggestions

From the same group as the above video - these 11 suggestions are good advice. My web-hosting company does daily backups so if something should be lost they have it stored on their BU-Server.

Checklist 11 Things To Do Before Launching a WordPress Site
Checklist 11 Things To Do Before Launching a WordPress Site


Instant Benefits
Once you have a basic site which includes your contact info, key products, map, photo or image gallery, perhaps a link to catalogs and of course a "Call to Action" which in my case it's a link to the online store, you should start seeing some business come your way. A blog or daily posts will feature items or topics which get picked up when people search for certain things. For the Omaha store I did a series on the European oils and sure enough people started coming in for the European oils! I had the blog post link to the product page I made specifically for that.
I have a nationwide themed wordpress site and a local one. The local one is quite ordinary but the national one has a page for every product and I try to add three blog entry's each week.

You can also make a website to gain new dealers. Make some simple on screen videos on how to look up certain things useful to dealers. No one else is really doing this and people wanting to become a dealer will want to join your group if you give them the reason to join you. I well though out approach could earn you 20 dealers in six months. Average new dealer will do 300 commissions in the first couple months so 300X20 is 6000 points which in one month that is a commission check for $1500.00.
Add that to a multi-tiered strategy and you have a $2000 per month income. It only takes trial and error once you get started.

Thanks again for reading my newsletters! Pass them along to your own dealers.
Ches Cain
605-274-2580
www.oilordering.com


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