11 (Marketing) Tips For Reviving Your Business
by Eric Gilboord A2E
1. Seek Outside Help. Seek objective, outside professional help. If you do the marketing yourself, you will likely take your eye off the day-to-day running of the business, cause unnecessary anxiety, and either keep your business where it is or hurt it further.
2. Rethink Your Business. Think again about current customers, competition, industry changes, and technology. Even rethink the type of business you are in. Many successful businesses have managed to stay successful by moving with the times. They saw that the needs of their customers were changing and acted accordingly.
3. Assess Your Company's Current Status. Put everything on the table, both the good and the bad. Include areas of the business you are proud of and problems you wish would just go away. Address issues relating to staff, products and services, location, profitability, and new business development.
