| And the Winner is . . . VIDEO! Videos and images have become the primary language of the web, leading the way in digital communications. Top social media and marketing experts are touting video to achieve maximum shares and referrals from online campaigns.
Why? Because The Human Brain Loves Visuals
We process a single visual 60,000 times faster than a word, and speed matters. It's no wonder YouTube, the second busiest search engine and the biggest repository of video on the Internet, boasts more than 1 billion users. And some 700 YouTube videos are shared every minute on Twitter. Video isn't just popular, it's persuasive, with surveys indicating that 34 percent of U.S. shoppers are more likely to buy a product after they've seen it in a video. Read more. |
