JOIN US FOR ALL FREE SEMINARS!
WEDNESDAY, NOVEMBER 4TH
9:00am - 12:15pm PDT
(arrive at 8:30am for coffee & networking)
BCIT Downtown
555 Seymour Street, Vancouver, BC
Room 410
PLEASE BRING BUSINESS CARDS FOR NETWORKING
9:00 - 9:55am PDT
How to Get on the First Page of Google
Presented by: Kelly Baumbach, WSI Digital Marketing
Being seen by Google search is crucial to your website and brand's visibility. We will discuss how to:
- Understand Search Engine marketing options
- How to choose to invest between Paid, Organic and Local search
- How an SEO campaign works
10:10 - 11:05am PDT
Email and Social Media: 6 Email Marketing Hacks That Will Help You Make More Money This Holiday Season
Presented by: Cheryl MacNaughton, Peak to Peak Marketing
Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible. But between Facebook and Twitter, email and mobile, and whatever new social network is rolling out that month-there's a lot to keep up with. And there are only so many hours in each day. The number of marketing options and possibilities can feel overwhelming
This seminar will help make sense of the noise. We'll talk about how to:
- Make the most of combining Email and Social Media
- Get your messages opened and read, shared and socially visible
- Permission-based Email marketing monetizes your Social Media activities.
- Use simple tools to engage with your existing customers, prospect, and supporters
- Take advantage of the fact that: your next best prospects are your customer's friends or contacts.
11:20 - 12:15pm PDT
Email and Automation: 5 Creative Marketing Strategies You Need to Adopt in 2016
Presented by: Paula Skaper, Kinetix Media Communications, Ltd.
Permission based email marketing is still the best performing marketing strategy for generating bottom line sales revenue.
But the days of batch and blast email marketing are long gone. Your email program must deliver the right content, at the right time, to the right people. If not, your messages will be ignored.
You will learn:
- 3 ways marketing automation makes your job easier.
- 4 keys to staying CASL compliant.
- 5 creative email strategies you need to adopt, right now.
- How to use lead scoring to get sales and marketing on the same page.