WHEN:

Wednesday, November 4, 2015
9:00am - 12:15pm PDT

Add to Calendar 

WHERE:

BCIT Downtown
555 Seymour Street
Room 410
Vancouver, BC V6B 3H6


 
Driving Directions 

CONTACT:

Zak Barron
zbarron@constantcontact.com

Paula Skaper
pskaper@kinetixmedia.com

Kelly Baumbach
kelly@wsinetpresence.ca

Cheryl MacNaughton cheryl@peaktopeakmarketing.net

JOIN US FOR ALL FREE SEMINARS!


WEDNESDAY, NOVEMBER 4TH 
9:00am - 12:15pm PDT
(arrive at 8:30am for coffee & networking)


BCIT Downtown
555 Seymour Street, Vancouver, BC
Room 410
 


PLEASE BRING BUSINESS CARDS FOR NETWORKING


9:00 - 9:55am PDT

How to Get on the First Page of Google

Presented by: Kelly Baumbach, WSI Digital Marketing


Being seen by Google search is crucial to your website and brand's visibility. We will discuss how to:

  • Understand Search Engine marketing options
  • How to choose to invest between Paid, Organic and Local search
  • How an SEO campaign works

10:10 - 11:05am PDT

Email and Social Media: 6 Email Marketing Hacks That Will Help You Make More Money This Holiday Season

Presented by: Cheryl MacNaughton, Peak to Peak Marketing

Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible.  But between Facebook and Twitter, email and mobile, and whatever new social network is rolling out that month-there's a lot to keep up with. And there are only so many hours in each day.  The number of marketing options and possibilities can feel overwhelming  

 

This seminar will help make sense of the noise.  We'll talk about how to:

  • Make the most of combining Email and Social Media
  • Get your messages opened and read, shared and socially visible
  • Permission-based Email marketing monetizes your Social Media activities.
  • Use simple tools to engage with your existing customers, prospect, and supporters
  • Take advantage of the fact that: your next best prospects are your customer's friends or contacts.

11:20 - 12:15pm PDT

Email and Automation: 5 Creative Marketing Strategies You Need to Adopt in 2016

Presented by: Paula Skaper, Kinetix Media Communications, Ltd.

Permission based email marketing is still the best performing marketing strategy for generating bottom line sales revenue.

But the days of batch and blast email marketing are long gone. Your email program must deliver the right content, at the right time, to the right people. If not, your messages will be ignored.

You will learn:

  • 3 ways marketing automation makes your job easier.
  • 4 keys to staying CASL compliant.
  • 5 creative email strategies you need to adopt, right now.
  • How to use lead scoring to get sales and marketing on the same page.