Like us on Facebook  Follow us on Twitter  View our profile on LinkedIn                                                                          Argo Marketing Group | 2-26-2015 | Vol.19
Sales: Uncovering Customer Needs

Vlog With Dave Butler

Sales Manager - Argo Marketing Group

Dave Butler has extensive experience in developing and managing profitable sales campaigns for multiple clients across several different industries.  In this vlog, Dave addresses the sales services Argo offers under his leadership, as well as the intricacies of the sales process and how understanding the customer's buying trigger is critically important in closing the sale.


Industry Insights           Expert's Corner!

 


58% of customers would never use the company again after a negative experience with customer service.  See more from Desk.com.

 

On the contrary, according to New Voice Media, 69% of customers will recommend the brand after a positive customer experience.


CustomerThink also tells us it takes 12 positive experiences to make up for 1 negative unresolved experience.

Customer service drives loyalty, trust, and recommendations.  For more on this visit the  Institute of Customer Service.

Meg Borman

Director of Marketing, SmartPerks

 

In this blog, we interview Meg Borman, Director of Marketing from Smart Perks. Smart Perks is a highly targeted, multi-channel marketing platform offering marketers a unique spin on a traditional direct marketing vehicle.

 

Q. How does your CPA fare against other forms of DR advertising? 

 

 Read The Full Interview!

 
What's New at Argo? 

Argo Participates In The Heart Walk!
Martiza Teruel, an Executive Assistant, has been coordinating Argo's participation in the American Heart Association's 's Heart Walk.  We're walking to promote physical activity to build healthier lives free of cardiovascular disease and stroke.  In addition to our internal fundraising efforts, she set up a donation page here.


The Welcome Table - Soup Kitchen
Martha Lane, Rebecca Hinsch, and Randy Libby from our Pittsfield, ME contact center represented Argo when volunteering at The Welcome Table, a local service providing neighbors a place to gather and share a free meal. 35 people were served.  Click here to see the photos.

Employee Of The Month: Liz Foshee
Liz Foshee, our January Employee of the Month, has demonstrated an exceptional work ethic and leadership skills as a manager in our Lewiston, ME contact center.  Well deserved, liz!

We're Hiring - Sales Professional!
Argo Marketing Group is actively seeking a qualified sales professional to assist us in further expanding our business development efforts.  To inquire, please click  here.


Reminder: LeadsCon!


Just a reminder that we'll be exhibiting at LeadsCon in Las Vegas from March 3rd to 4th!  We hope to see you there!



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