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 Weekend Reading - Marketing Motivation
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Over the past month we have sent out a weekly Marketing Minute tip. In case you missed them, below you will find a recap of each issue to read over the weekend. The articles and information might just help you plan for December - for some businesses December is the busiest month of the year. For other's it gets mighty quiet. Get a headstart on planning 2015 with the articles below.
 NEW! Non-Profits and Fundraisers Pay Attention!
Constant Contact has launched a new tool within its Essential Platform for collecting donations directly from an email campaign. Simple to use, trackable and helps to keep you CASL (Canadian Anti-Spam Legislation) compliant. Just in time for Giving Tuesday.
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Designing an Email Campaign that Works
In this guide, we'll take you through the reasons email subscribers delete emails and how you can  encourage people to take those next steps.Did You Know? According to Litmus, 43% of email is now opened on a mobile device. That number is up 138% from 2010, and we think it's a pretty safe bet that it's going to continue to grow. Download Our Guide:
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Your Website Should Sell When You Can't
Notice all 5 of these sites have at least one strong CALL TO ACTION. Take a look at your website - c  an you say the same?
Did You Know?
93% of searches on-line lead to an action.*
Don't take our word for it, read the following blog to find out the results we are achieving with our Responsive Web Designs with CMS Intelligence's Content Management System.
More Vis, More Biz -- Found Easier, Stayed Longer!
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5 Simple Calls to Action
to Generate Leads
Stop! Go take a look at your website right now!
Is there at least one major Call to Action?
If NO -- I bet you're wondering why you're not seeing new customers from your website..
Did You Know?
93% of searches on-line lead to an action.
It is pretty tough for an action to take place if there isn't an action to follow up on.
Read our Guide:
5 Simple Calls To Action To Get Your Website Generating Leads
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Drive Traffic to Your Website
 Just because you have a website doesn't mean your customers know you do. Make it Easy To Find Your Website 93% of searches on-line lead to an action. -- your potential customer has to find you first! Read our Guide:
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Using Pinterest for Search Engine Optimization (SEO)
 | | Social Media Quick Tips: Using Pinterest for SEO |
Do you use Pinterest? If yes, great!
Follow these quick tips to maximize SEO.
If not, consider it. It's quick, visual, searchable and more importantly easy for viewers to click-thru ending up at your website! 93% of searches on-line lead to an action. -- your potential customer has to find you first!
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Resources and Information
Simple tips to prepare your marketing for the holiday season.
Call us today to get started growing your business!
905-354-8273
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SHOWCASE: Pelham Business Association
 The Pelham Business Association has initiated a strong social media presence and email campaigns to promote the association, its businesses and attract shoppers and visitors to Pelham.
Pelham has a lot to offer Niagara residents with its unique shops, beautiful scenery and 'town' spirit. It is only natural to want to share it.
Their social media presence has been very strong, but now they have implemented a stronger emphasis through email marketing to its members and those interested in learning about Pelham.
With YDV Group's help and Constant Contact's Toolkit they now have all in place to promote the PBA, Pelham and the local businesses of Pelham.
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According to the U.S. National Retail Foundation, 20-40% of annual sales are made in the months of November, December and January.
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