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Dear Direct Response Letter Subscriber:
I have a cordial relationship with PF, a computer reseller who sells and services my computers.
Last week, he came to my house to deliver some computer supplies. When I asked PF how he was, he replied: "March was a horrible month; April is better."
I asked him what happened in March, figuring an employee quit or he lost a big account.
Here's what happened to PF last month:
1-His girlfriend's 22-year-old son was killed by a hit and run driver.
2-Her father also died.
3-PF's 55-year-old brother had a heart attack and died.
I'd never heard of any other person having such a horrific month.
Of course, it immediately triggered a thought I have shared with you before:
Any day you wake up healthy, with food to eat and a roof over your head, is a good day.
Certainly, like most of us, I have had my share of woes. A partial list:
>> My wife had cancer a month after we got married.
>> We couldn't have children, though finally through injections she was able to get pregnant and give birth to our two sons.
>> I have peripheral arterial disease (PAD) in my right leg, which makes walking even medium distances painful.
>> We lost hundreds of thousands of dollars in the stock market crash of 2000, being stupidly invested too heavily in tech stocks.
>> My father died a slow, painful death from cancer at the relatively early age of 70.
>> My in-laws went bankrupt, lived hand to mouth, and had to depend on me for financial support for years.
Your problems may be less or more. I don't know.
But mine turned me into a complainer and a whiner for a long time.
PF's tragedy reminded me to have more of an attitude of gratitude.
I have a career and a family I love, and we are free of money worries.
Having done more than my fair share of feeling sorry for myself over the past few decades, I can tell you that it does nothing but make you miserable - and it certainly doesn't help solve your problems one iota.
Some problems - like being strapped for cash - have solutions, and the way to solve them is through action, not fretting.
Some problems - like the death of PF's girlfriend's son - have no solution, and warrant grieving over.
One other point....
If your life isn't working the way you'd like it to, you have to make a change.
Recall the old saying: insanity is doing the same thing over and over again.
Action steps:
1-Pick the most vexing problem in your life.
2-Make a change in your life aimed at fixing it.
Sincerely,
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Bob Bly Copywriter / Consultant 590 Delcina Drive River Vale, NJ 07675 Phone 201-505-9451 Fax 201-573-4094 www.bly.com
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